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Date

⦁ Assessment Task 2: Case Studies

⦁ Student Assessment Instructions
⦁ This Case Study may require you to work in groups/alone (The assessor will provide details of the group format).
⦁ You need access to the project instructions to complete this task. As this is an open-book task, you may also access a learner guide, the internet and/or other resources.
⦁ You must satisfactorily complete all sections of the assessment and submit these to your assessor. Ask your assessor to clarify any aspect you are unsure about in this assessment task.
⦁ You may be asked to explain your responses if the assessor needs any clarification.

⦁ Required Resources
⦁ You will need to have access to relevant legislation, standards and codes, industry practices and student book resources.

⦁ Evidence
⦁ You must submit the completed assessment cover sheet and your assessment by online submission within the allocated time.
⦁ Ensure you keep a copy of your submitted work. Assessments submitted without a completed cover sheet will not be accepted.

⦁ When and where will this assessment take place?
⦁ This assessment may be undertaken in a simulated environment/in a classroom/at home – to be discussed with the assessor.
⦁ Your assessor will provide you with the due date, which can be recorded in the assessment plan.
⦁ Your assessor may also specify the length of time allowed and the expected word count, if applicable.

⦁ What if the assessment is not suitable?
⦁ If you are unable to provide sufficient evidence with the written assessment method, your assessor may be able to provide you with an alternative method. Discuss this with your assessor.

⦁ What happens if your answers are not satisfactory?
⦁ If any of the assessment responses are not satisfactory, your assessor will provide you with feedback. You may need to resubmit some or all the assessment tasks. Your assessor will explain the details for your reassessment.
⦁ In most cases, you will be allowed a maximum of three attempts.
⦁ If you are not satisfied with your assessment result, you have the right to lodge an appeal. Ask your assessor or contact the Course Coordinator for more information.

⦁ Case Study Instructions

⦁ Read the scenarios and answer the questions below for each of the scenarios.

No. The student’s assessment shows evidence of the following:
⦁ 1 ⦁ Section 1 – Scenario 1
⦁ Max is a young man living in a youth hostel. He is not happy with his case worker visiting on Thursday afternoons because he wants to go footy training at this time. He doesn’t know how to raise it with his case worker who is very busy and says she is only able to visit Thursdays when she is in the area. Max takes part in a focus group, which has been set up by a project worker to gain feedback about the hostel program, where he raises the issue of the clash.
⦁ Required Evidence
⦁ Q1 What are two processes that could have been put in place for Max to act earlier?
⦁ Answer
Giving ownership
Informal feedback
According to the scenario, Max is a young boy and he is not aware of how the problem must be raised to the caseworker. MAX can be scared of what is happening after he gets informed about the problem for the caseworker as he has not been aware of the process of the situation. Informal feedback can pave the way for Max for expressing their ideas to the caseworker so that young boy requirements can be understood. Ownership must be giving and taking of the target group that has been involved can be the vital component of in-service programs.

⦁ Result Satisfactory Not Satisfactory
⦁ Q2 How could Max’s issue get included in management processes?
⦁ Answer Issue of the Max must be included in process of management in which program must be monitored weekly for having the program updates and testing if the program has been running smooth. Programs monitoring can define that organization must make the progress for meeting the objectives (Mendling, et al., 2017).

 

⦁ Result Satisfactory Not Satisfactory
⦁ Q3 How could the program be modified to meets Max’s needs? Provide two suggestions.
⦁ Answer
1. Time and date is to be changed of footy training
2. Visiting time is to be changed for available date and time
It is really important that Max must have his needs of him and caseworkers and footy training must be visited. But it should be effective rather than being forced for choosing. This is best that Max can attend the visit of caseworkers and go to the footy training. For doing this we have to change the time and date of the caseworker visit and change the time and date of footy training. He can do this by looking to the leisure time so that these time and date changes do not clash with some other activity (García-Peñalvo, et al., 2016).

⦁ Result Satisfactory Not Satisfactory

⦁ 2 Section 2 – Scenario 2
⦁ Peter is a support worker in a disability service. Sally, a new person he is interviewing and developing an individual plan with, uses a wheelchair.
⦁ Required Evidence
⦁ Q1 What sort of things should he be asking about to assess Sally’s individual needs? List at least four topics.
⦁ Answer Environment
Location
Age
Disability
These are the 4 things which is to be discussed with sally when her needs are being assessed.

⦁ Result Satisfactory Not Satisfactory
⦁ Q2 What are two possible barriers that could limit Sally’s participation?
⦁ Answer
Lacking adequate access to the services
Lacking the supported transport
According to the scenario, sally is the person having a disability and there is the requirement of special services when participating and accessing the program is needed. There are 2 main barriers can be the above-mentioned points/

⦁ Result Satisfactory Not Satisfactory
⦁ Q3 What are two preferences that may impact on Sally’s personal plan?
⦁ Answer
Fear and mistrust
Cultural
Sally could have lifestyle preferences and it can impact the plan and some can help in planning. Culture is a vast area and the cultural background of a person can define very much about the person and how does he participate and act in specific programs. AS person’s mistrust and fear can [play the main role in the plan and if service user does not have the trust of the worker, then it is not the effective service and it can influence the plan also (García-Peñalvo, et al., 2016).

⦁ Result Satisfactory Not Satisfactory
⦁ Q4 How can Peter make sure Sally is able to give feedback on the service she receives and that it is acted on? Identify at least two strategies.
⦁ Answer Suggestions
Informal feedback
Peter must talk to sally and must ask her for anything which can be done and is there anything about how he wants to tell us and such kind of questions would open to the peter and must give the feedback. As disability services with the peter can work for allowing the suggestion by online, written and verbally (Mendling, et al., 2017).

⦁ Result Satisfactory Not Satisfactory

⦁ 3 ⦁ Section 3 – Scenario 3
⦁ You are a project worker in a community house. A new program has been developed to encourage the growth of community gardens in the neighbourhood. The local government, the local primary school, and a local nursery are all partners in the project.
One of the objectives of the program is to integrate some newly arrived refugees into the program. The refugees are from Syria.
⦁ Required Evidence
⦁ Q1 How might you ensure staff is culturally aware in relation to people from Syria and what type of external group might you draw on to facilitate this?
⦁ Answer
Programs of running awareness related to the culture in Syria and staff must be brief. That’s how we must make sure that staff must be well briefed regarding culture and how it must be acted on the situation if this gets raised

⦁ Result Satisfactory Not Satisfactory
⦁ Q2 What methods could you use to communicate roles and responsibilities to the local nursery staff?
⦁ Answer According to a situation, the direct communication method will be used in this as there are the refuges that belong to Syria and they need care and also, they have to understand the language of those people and expression is required in nursery staff to assure them about this.

⦁ Result Satisfactory Not Satisfactory
⦁ Q3 What are two documents you may develop as part of the program planning to set up the gardens and recruit participants?
⦁ Answer We have to develop a checklist as the documents to calculate the total numbers of the refuges and then another document is the purchasing list of the resources that are provided by us to them such as the food, water, fruits, and clothes also, all the important things are provided to them and to get to notice we have to make a document list of these resources.

⦁ Result Satisfactory Not Satisfactory
S=Satisfactory NS=Not Satisfactory

Assessor Name
Assessor Signature

Student Name
Student Signature

⦁ References
⦁ García-Peñalvo, F. J., Cruz-Benito, J., Griffiths, D., & Achilleos, A. (2016). Virtual placements management process supported by technology: proposal and first results of the semester of code. IEEE Revista Iberoamericana de Tecnologías del Aprendizaje, 11(1), 47-54.

⦁ Mendling, J., Weber, I., Aalst, W. V. D., Brocke, J. V., Cabanillas, C., Daniel, F., … & Zhu, L. (2018). Blockchains for business process management-challenges and opportunities. ACM Transactions on Management Information Systems (TMIS), 9(1), 1-16.

Question 1
A Nature Care Products based company in Australia, industrial and traded Eco-friendly, good and superior attractiveness skincare products. This is recognized for increasing healthy-looking skin at the request of consumers as these products are finished with natural components. This corporation Association Construction is The Operational supervisor, sales administrator, client sales officers, and Management operate associates.
Its organizational objectives are to be a leader and visionary in ordinary, eco-friendly cosmetics, Evolve the superlative staff, and be a high-performance profitable occupational.

Question 2
A strategic Alliance to develop into an innovative marketplace, advance its product line, or grow an authority concluded a participant. The preparation permits dual industries to exertion toward a mutual goal that resolves profit for equal companies.
Spotify and Uber are examples of strategic Alliances between two establishments. Through this cooperation, these two firms, collective their client’s corruption as they proposal Uber outings to revenue controller of the high-fidelity (Lin, et al.,2015).

Question 3
The Ansoff matrix helps vendors recognize the prospects to produce income for a corporate over emerging innovative products and facilities or beating into the original marketplaces. Sometimes its identified as the Product-Market Matrix. This makes effort on the progress and expansion; it is single of the most commonly used promotion representations.
It is used to estimate prospects for the establishments to raise their sales over presentation different mixtures for the innovative marketplaces against products and facilities as marketing progress and infiltration of the marketplace.

Question 4
The takeover can help to eradicate the barriers for inflowing innovative marketplaces for the firm attractive concluded alternative although at a similar period generous such protected access for appreciating measure economies. This permits the acquirer to arrive at an innovative marketplace without enchanting on any additional period, currency, and hazard. The industries whichever produce naturally or by achievement and unions.
They consume probably to generate frequent opportunities as they grow the market portion of the establishment for the advertising prospects.

Question 5
The Key information is:
1. History of the business – Exploring the majors and organization of the permission along with persons who drive be supportive your corporate must offer you through some understanding on the franchise’s nation.
2. Level of the Investment – All the permit corporations will aspect by your liquid wealth as properties to obligations, and your remaining value.
3. Training and support – Permanently express with present franchise proprietors in the organization and acquire from their knowledge.

Question 6
A company can use the Establishment of an innovative corporate as continuously Concentration on the essential creation, operate presentation tools that best effort do for you, stay accurate to who you are, instrument an idea of achievement, and then work out it. Growing the sales and marketplace share is the best example of a marketing opportunity.

Question 7
A marketing opportunity is a capable sales principal who a sales team members evaluations and recognize as somebody in the probable necessity of a product or facility. The two Advertising Opportunities contain Recognizing or meeting the client’s desires, and evaluating the business viewpoint.

Question 8
The product life cycle is an important instrument for vendors, organizations, and inventors comparable. It stipulates four specific stages of a product’s lifetime and proposals direction for emerging policies to variety the greatest use of person stages.
The four stages are:
1. Market Overview and development – It includes all the actions that businesses assume to encourage, retail, and allocate that facility or products.
2. Growth of Market – It is growth in the number of persons who purchase a specific product or package, or the number of goods.
3. Maturity of Market – A mature market is the single wherever balance happens and about a deficiency of alteration or revolution.
4. Decline of the market – Once the sales are reducing as the innovative desires have contracted or extra other invention has transformed (Stark, et al.,2020).

Question 9
It the Importance of considering the mix of marketing supports to recognize what your products and facilities can propose to your clients. It supports to idea of an effective invention contribution. It can assist with scheduling, emerging, and executing operative advertising policies. It benefits industries’ type usage of their assets and it evades needless prices.

Question 10
The Key Factors to consider when pricing the products and services:
1. Costs – The Initial and principal you want to be economically knowledgeable. Earlier you established the pricing, exertion available the budgets elaborate with successively you are corporate.
2. Customers – To identify what your regulars need for your products and facilities.
3. Competitors – It is one of the main periods you can spring yourself authorization to prepare a slight contestant inquisitive.
4. Profit – It is the economic advantage appreciated once income produced from a commercial action surpasses the expenditures, and price or outlays.

Question 11
A price that is moreover low-slung might not produce sufficient curiosity or consume adequate of an edge for the profit.
The two kinds of Pricing strategies are Value-based pricing and Budget pricing.

Question 12
The Two types of promotional strategies are:
1. Social media promotion such sites as Facebook, and Goggle+ proposal corporations a technique to encourage products and facilities.
2. Causes and charity encouraging the goods or products although supportive of origin can be an operative advertising approach (Lee, et al.,2021).

Question 13
The three common distribution strategies are:
1. Distribution of Intensive.
2. Distribution of selective.
3. Distribution of Exclusive.

Question 14
The business chooses an undifferentiated marketing strategy because it provides several advantages to all the firms that it provides a greater market, also reduces the design and expenditures of management, and also generates better growth and revenue for the market (Bondarenko, et al., 2019).

Question 15
Firms will use the concentrated marketing strategy because it benefits the firms from the lower finances, and it also identifies the number of potential customers which helps to develop efficient and successful products that will meet the needs of all the customers (İpek, et al., 2020).

Question 16
The process by which marketing strategies and marketing mix can align with the organizational objectives include that it improves the sales target, customer loyalty will also be established. The steps included in the process are defined –
1. Marketing strategy for quantifiable objectives to achieve (İpek, et al., 2020).
2. Make a list of particular KPIs to measure the performance of employees which helps to achieve objectives, and to keep track of the promotional strategies.
3. Company targets will be integrated with the organizational objectives and long-term plans.

Question 17
For ensuring that marketing strategies are aligned with the legal and ethical requirements, marketing mix and their strategies must follow the legal requirements and legislation and conduct a meeting with the legal advisor of the company which will improve the performance and legal advisor can be advocate and consultant manager (Slootweg, et al., 2018).

Question 18
To ensure that marketing activities, marketing strategies, and the marketing mix are achievable in the organization by preparing the mission statement of organization which will be achieved and then analyze the situation as well as a marketing plan will be prepared which will be used in the situation and it includes all the different marketing strategies for the different range of products and services of Nature Care Products, also the PESTLE Analysis and SWOT Analysis will be prepared for the business. Controlling measures will be performed and identify the actual performance as well (Slootweg, et al., 2018).

Question 19
Five examples of legislation and regulations that apply to the marketing industry in Australia are as Fair Work Act, Australian Consumer Law, Copyright Infringement, False Advertising, and maintaining the Children’s privacy.

Assessment 2

NatureCare Products
Marketing Plan Briefing Report
Introduction
Nature Care is an organization that is started in the year 1996 in the Brisbane city of Queensland Australia produces beauty care products for women and they use only herbals and natural resources in their products.
Market overview
Product -Based on the case study of the nature care products this has been very clear that the company has competitors in the market and because of this, they have to improve the quality of their product to increase their sales numbers (Chernev, 2020).
Company –As the company sales on their online websites are 20% and after that,the range of their customers is between 25-55 and as they want to increase their marketing level they have the budget around $150,00 for making a better level of marketing plan for the upcoming financial year (Chernev, 2020).
Industry and market -The motive of the company is to produce the highest level of productivity in the market and increase the range of the customer of japan. They also, follow the market trends to attract more customers to their brands such as environmental concern and the message for the environment as they are giving their products in the environment-friendly packaging and using the herbals resources for better future development.

SWOT analysis
Strength

⦁ These are the external factors that are created in increasing the market level of natural care products (Sumarwan, 2019).

Opportunity
⦁ As the organization is has a large amount of marketing level in the market and they are going to build their new branch in Japan.
⦁ this is the reason they want to implement the marketing plan to prepare the strategy to develop the range of the product in their market too.

Weakness
⦁ there are external factors that can affect the company and those are japan people’s preferences and their choice is matter. Their health, diet, and skin are different from the people of Australia Threat
⦁ As the people of japan believe in natural things and they do not become friendly with the outer country people and their products.
PESTLE Analysis
Political Factor –they have made trading possible between both countries and avoided political issues.
Economic Factor – according to the japan GDP and their employment wages rate they have to hire the employees of japan based on this (Sumarwan, 2019).
Social Factors –they also have to handle the social issue and spread their message on the social media of japan by an advertisement about the company products (Sumarwan, 2019).
Technological Factors – techniques have been used in different ways to check and find out the new customers range in the international market of japan.
Marketing opportunities
⦁ The marketing opportunity of the nature care organization is to earn more profit by increasing the company sales from the online website by 20%
⦁ increase the retail out selling nature care products from 150 to more.
⦁ They want to increase the market share by 15% and with the help of this organization will be able to expand their business in the international market and implement new products.
⦁ Also, they want to increase the annual growth rate by 10% in the upcoming 3 years (Da Silva, et al., 2017).

Marketing Strategies
Marketing mix strategy- They want to produce eco-friendly goods to spread awareness in society.
Organizational strength – the marketing of the level of their products will be an increase in the market and people will be attracted to their products.
Opportunity – as they want to develop in japan market.
Ability – As they want to develop their annual growth by 10%, to achieve all this company has to make a better strategy for the organization’s development (Da Silva, et al., 2017).

Marketing tactics
As the organization is going to land their product into the international market and they have to deal with the members from another country. In the first month of the plan implementation, they have to develop the communication skills between both the countries and do marketing for products development.
The budget is maintained for the product launch based on their market value and the staff recruitment will hire from both host and the parent country for better and innovative ideas and coordination will help the company to expand their business in the international market.
Marketing performance
Nature care organizations as they want to develop their marketing performance for the better and the positive result and this they have to study the japan market and choice of their people for the better and innovative ideas.
Strategies to increase organizational expertise or resources to address gaps in currently capability and marketing objectives
As the company going to land in the international market they have to do the marketing of their products within the 1st week of the project start and till the 3rd week of the project implementation, the company has to complete their marketing plan for better results (Sumarwan, 2019).

Email
From: genralmanagernaturecare@au.in
To: CEOnaturcare@au.in
Subject: marketing plan brief report
Good morning sir,
As our organization is going to implement their new project in the international market and because of this we have developed the marketing plan. I have been sending the file to you with this email please check the marketing plan and then approve it so that we start the process of the plan procedures.
Thank you best regards,
General manager

Assessment 3

Question 1
Marketing Plan
Introduction
The company on which the marketing plan is prepared is Nature Care Products and which is located in Brisbane Australia, and the company is manufacturing and retailing eco-friendly skincare products the company is established to cater to the growing demand for skincare products that are prepared from natural ingredients.
Background
⦁ The company has started its business in the year 1996.
⦁ The headquarters of Company Nature Care Products is situated in Brisbane Australia.
⦁ The company is dealing in skincare products.
⦁ The current range of products of Nature Care Products includes cleansing creams, multiprotection day moisturizing creams, and regenerating facial scrub.
⦁ Two major competitors of Nature Care Products include Botany and Jurilique.
⦁ Target customers of Nature Care Products include women of age 25 to 55 who are using skincare products manufactured from natural ingredients.
SWOT and PEST analyses
SWOT Analysis
Strengths
⦁ Providing eco-friendly products manufactured with natural ingredients.
⦁ Increasing brand awareness.
⦁ Employee retention is high in the market.
⦁ Using different marketing strategies including social media platforms for the business (Gaitniece, et al., 2018). Weaknesses
⦁ The profit margin of the company is very low.
⦁ Shortage of raw materials.
⦁ Advertisement is not done properly of all the products and services.
⦁ Not maintaining good relations with customers.
Opportunities
⦁ Using social media platforms to increase brand awareness.
⦁ Increasing expansion in other countries (Benzaghta, et al., 2021).
⦁ People are becoming more skin conscious which leads to an increase in the demand for eco-friendly products in the market. Threats
⦁ Competitors are present in the market.
⦁ Many competitors have several product lines and they are targeting men’s skincare products manufactured from natural ingredients (Benzaghta, et al., 2021).
⦁ Restrictions on imports in other countries.

PEST Analysis
Political Factor – Issues of trade between countries, and restrictions imposed on imports and exports.
Economic Factor – Employment opportunities and labor laws are also followed in the organization, GDP per capita is increasing (Nandonde, et al., 2019).
Social Factors – Social factors include changes in demands, needs, and preferences of customers, increasing demand in health-conscious customers as well as they are preferring all the products manufactured from natural ingredients. Change in climate and weather is also affecting the demand and needs of products (Nandonde, et al., 2019).
Technological Factors –Technological factors include using updated and new technology, and targeting customers with the use of technology and social media platforms in the organization.
Marketing objectives
Marketing objectives of the nature care products include promoting the products and expanding the business in different areas, also worldwide. The company is focusing on increasing the market research which leads to increasing the performance of the business and analyzing the demands of customers(Gaitniece, et al., 2018).
Marketing Mix Strategies
Marketing mix strategies include –
1. Product mix strategy – It includes producing several line products for consumers and targeting different consumers by offering different products to women (Kalogiannidis, et al., 2020).
2. Price mix strategy – Price mix strategy includes offering affordable and reasonable prices to customers and providing the right information regarding prices to all the customers.
3. Place strategy – Place strategy includes providing products to all the consumers available at the right place, also the marketing team must research the location properly to sell their products to their consumers (Kalogiannidis, et al., 2020).
4. Promotion Strategy –Promotion strategy includes using social media platforms and the right marketing strategies to increase the number of customers.
Budget and projected profit and loss
Particulars Amount
Advertisement $10,000
Wages to staff members $20,000
Marketing Training $10,000
Marketing research $5,000
Promotion of products $8,000
Social media websites handlers $7,000
Contingency plan budget $10,000
Total $70,000
Implementation time frame
Implementation Time frameset for the company is for advertising products and services through television advertisement is 3 weeks.
For paid promotion, the time required is 1 month.
Achieving all the marketing objectives include increasing sales of the company by 10% in the next 2 months.
Marketing performance
Marketing tactics that will be used by the business for achieving their market performanceand achieving the marketing objectives include the sale of products through social media platforms and websites, and increasing brand awareness by social media promotion.
Question 2
PowerPoint

Question 3
Email to CEO
To: ceo@naturecare.au.in
From: manager@naturecare.au.in
Subject – Attaching the Presentation
Respected Sir,
Herein I am informing you that I have prepared a presentation and I want to present my presentation, and for the same, I want the details including the date, time and location of presenting the presentation. Also, you can provide me feedback so that if changes are required, we can make them in the marketing plan.
Thank you
Operations Manager
Nature Care Products
Question 4
Role Play – Presenting the Marketing Plan to CEO, Sales Manager, and External Consultant
CEO – Good Morning!
Operations Manager – Good Morning Sir
CEO – So what are you going to present today?
Operations Manager – Sir, today we are going to discuss the marketing plan and its components that are included in it.
CEO – Okay great, you can go ahead.
Operations Manager – Firstly, SWOT Analysis and PEST analysis has been conducted. In which all the internal and external factors will be considered of the organization such as what are the Political Factors, and what are Technological factors as well.
CEO – Okay great, also have you prepared any strategies and objectives to achieve?
Operations Manager – yes sir, objectives include increasing the market share by 10% in the next 3 months, as well as increasing sales of all the products and most importantly increasing the employee retention rate.
CEO – Okay great. And what is the budget you set for all the activities?
Operations Manager – Total budget is $70,000 and it includes all the expenses such as advertisement, and salaries to staff members, market research, marketing training.
CEO – Okay, it sounds good. Sales Manager and External Consultant if you want to give any feedback or want to say something as we can consider your input and feedback as important.
Operations Manager – Yes, sir.
Sales Manager –Sir, can I give some feedback?
Operations Manager – yes, you can.
Sales Manager – Sir, as you have prepared the budget and conducted the SWO Analysis as well as PEST Analysis, so from that we have identified that our competitors are increasing continuously. So, we need to focus on that and we can increase our market presence by targeting our customers through social media platforms, which helps to increase our audience, and most importantly we can increase our budget for advertisements and social media platforms.
Operations Manager – Okay great, we can consider your feedback. Thank You.
Question 5
Updated Marketing Plan
Budget and projected profit and loss
Particulars Amount
Advertisement $10,000
Salaries to staff members $20,000
Marketing Training $6,000
Marketing research $3,000
Promotion $8,000
Social media platforms $15,000
Contingency amount $9,000
Total $70,000

Question 6
Email to CEO
To: ceo@naturecareproducts.au.in
From: operationsmanager@naturecareproducts.au.in
Subject – Attaching the Updated Marketing Plan
Respected Sir,
Herein I am informing you that after discussing in the meeting, I have made changes in the marketing plan, so please consider it and let me know if any further changes are required. I can welcome your feedback.
Thank You
Operations Manager
Nature Care Products

References
Benzaghta, M. A., Elwalda, A., Mousa, M. M., Erkan, I., & Rahman, M. (2021). SWOT analysis applications: An integrative literature review. Journal of Global Business Insights, 6(1), 55-73.
Bondarenko, V. A., Efremenko, I. N., & Larionov, V. A. (2019). Marketing strategy for hotel and tourist complex companies.
Chernev, A. (2020). The marketing plan handbook. Cerebellum Press.
Da Silva, E. C., & Las Casas, A. L. (2017). Sports marketing plan: an alternative framework for sports club. International Journal of Marketing Studies, 9(4), 15-28.
Gaitniece, E. (2018). Digital marketing performance evaluation methods. In CBU International Conference Proceedings… (Vol. 6, p. 135). Central Bohemia University.
İpek, İ. (2020). The relevance of international marketing strategy to emerging-market exporting firms: from a systematic review towards a conceptual framework. International Marketing Review.
Kalogiannidis, S., & Mavratzas, S. (2020). Impact of marketing mix strategies effective product development issues in MNCs/Retail. International Journal of Business Marketing and Management (IJBMM), 5(12), 118-125.
Lee, L., & Charles, V. (2021). The impact of consumers’ perceptions regarding the ethics of online retailers and promotional strategy on their repurchase intention. International Journal of Information Management, 57, 102264.
Lin, H., & Darnall, N. (2015). Strategic alliance formation and structural configuration. Journal of Business Ethics, 127(3), 549-564.
Nandonde, F. A. (2019). A PESTLE analysis of international retailing in the East African Community. Global Business and Organizational Excellence, 38(4), 54-61.
Sheth, J. (2021). New areas of research in marketing strategy, consumer behavior, and marketing analytics: the future is bright. Journal of Marketing Theory and Practice, 29(1), 3-12.
Slootweg, E., & Rowson, B. (2018). My generation: A review of marketing strategies on different age groups. Research in Hospitality Management, 8(2), 85-92.
Stark, J. (2020). Product Lifecycle Management (PLM). In Product lifecycle management (Volume 1) (pp. 1-33). Springer, Cham.
Sumarwan, U. (2019). PemasaranStrategik: Perspektifperilakukonsumen dan Marketing plan. PT Penerbit IPB Press.

1. Report Organization’s diversity policy
There are many principles for addressing the diversity by which the legal obligations are exceeded. The belief and work practices that are moral and ethical are subscribed in the organization with the use of successful implementation, by which there is the benefit in the organization. Best practices are done in the diversity area and it involves the establishment of the workplace culture, that encourages and acknowledges that difference to enhance the ideas of the workplace, skills, and experience, in which there are the policies and practices beyond the legal requirements and it also helps in creating the fostering culture of the individual empowerment.
The examples that are included in the diversity policy are –
1) Commitment can be created for leading the best practices.
2) The clients and colleagues can address the harassment.
3) Creating clear practices and rights.
Diversity issues and practices
There are different kinds of diversity issues that are barriers at the workplace and very challenging for the team members. Some examples are –
1) Respect and acceptance
2) Generation gaps
3) Cultural and ethnic differences
4) Belief’s accommodation
5) Mental and physical disabilities
6) Communication and language
7) Workplace gender equality
The main issue in the organization is always the communication issue in the diverse workforce, there are some barriers regarding the communication between the team members. Some know the main language as English and some people cannot efficiently communicate with others and have many difficulties (Patrick & Kumar.,2012).

Diversity figures and facts
There are a variety of the individual experiences and abilities of the skilled migrants for the new home and in the business knowledge their invaluable resources with cultures, networks, protocols, and the business practices in the overseas markets. There is the half population of girls and women in Australia about 50.7 %. The 47% women roughly comprises the employees in Australia.
Gender diversity is the kind of umbrella term that is used for describing the identities of the gender by which the diversity expression is demonstrated and outside the binary framework. For the gender of diverse people, the concept of binary gender – Having to choose for expressing yourself as a female and male – is constraining. Some facts about gender equality are –
1) Sexual and physical violence is faced by the 1 in 3 women in their life.
2) Every minute, about 28 girls are getting married if they are not ready.
3) There are 21 heads with the female gender of the state in the world.
4) There is the one active sexiest law in the 150 countries (Sabharwal, 2014).

Diversity legal frameworks at Australian workplace
Civil Rights Act of 1964 title VII, the employment discrimination is prohibited based on national origin, sex, religion, color, and race. The legal framework of domestic consists of the legislation of anti-discrimination at both territory/state and commonwealth levels and related laws of commonwealth workplace – and the prohibit discrimination towards the employment context and age. The legal framework describes the beliefs, ideas, and rules by which the problems are dealt with for deciding problems.

Benefits of having a diverse workplace.
Some benefits that are identified in the workplace diversity are –
1) Different perspectives variety
2) Higher innovation
3) Better decision making
4) Increased creativity
5) Employee turnover reducing
6) Higher engagement of the employee
7) Increased profits
8) Fastly problem-solving
9) Better reputation of the company
10) Improved results of hiring
Overview on corporate policies and documents related to diversity
Performance management – It is the corporate management tool that helps in monitoring and evaluating the work of the employees by the manager.
Anti-discrimination – It refers to the designed legislation for preventing discrimination against the people group.
Selection – When the person is selected for some work by using its skills.
Recruitment – It is the process of interviewing, shortlisting, screening, sourcing, and identifying for the jobs (Benschop, et al.,2015).

3a. Diversity policy
Diversity statement
In different organizations, there is the diversity statement with the use of mission and vision statements for reaffirming the diversity commitment. The details can be there in the organization, related to the beliefs, goals, and aims for diversity. Examples of the statements are –
1) Providing goals and examples for diversity future objectives.
2) Listing the legislation and laws that are abided by by the organization.
3) Describing the organization’s values like goodwill, tolerance, and respect.
Related/linked documents or policies
The difference can be shown according to the diversity policy that is related or has links with relationships. There is the policies general list that is applied in multiple guidelines:
1) Codes of conduct
2) Professional development policy
3) Racism policy prevention
4) Prevention of Harassment and Discrimination policies
Relevant legislation
Equal opportunity and workplace diversity cover the state and federal legislation that is mentioned below:
1) The Sex Discrimination Act
2) The Racial Hatred Act
3) The Australian Human Rights Commission Act
4) The Disability Discrimination Act
5) The Age Discrimination Act
6) WHS laws and State-based anti-discrimination
7) The Workplace Gender Equality Act 2012

Strategies and practices
The Strategies in the business will help in the development and the growth of the business. the practices and the strategies are used for the training and how to provide the best services to the customer (Ng & Sears.,2020).

Implementation Strategy
The Water West organization needed to implement the diversity policies in their organization because the females are working under the females and there is very much mismanagement that is needed to be solved and the strategies for the implementation is made for implementing and conducting the diversity policy at the workplace and to make the working environment easy with 900 equivalent staff that are working full time in the organization.

Monitoring and reporting
Reporting and monitoring are very necessary for the business it ensures the outcomes are good or not and make sure the project success and helps in the growth of the company and in the management of the company. The monitoring of the final result is very important so that in the future the problem cannot occur related to the project and the diversity policy monitoring is also important to make the possible working environment at the workplace.

Policy review
The policy review is very important at the workplace for achieving the organizational goals as it helps in planning and implementing the project according to the requirements. The policy review helps in getting the feedback and if the diversity policy is not right then we can manage it according to the review (Rowe, 2014).

3b. action plan
Objective Actions Responsibility Timeframe Success measure
Interaction with the customers for better service to the customer 1) We can conduct the training sections for the staff for providing the best customer service.
2) The communication skills will be initiated of the staff. Manager 1 week High chance of success
Improvement in productivity and efficiency 1) No wastage of resources should be there.
2) Efficient work with time management needs to be done. Business manager 2-3months High chance of success
Statement regarding future directions 1) The training will be provided for achieving the goals of the organization.
2) The positive image of the company matters for future productions. Director of the company 1-2 months Low chance of success
Business plans and goals 1) The planning help in achieving the target of the organization.
2) If the business goals are set then they can be achieved. Team leader or manager 1-2 weeks Medium chance of success
Training and recruiting new staff 1) The training of the new staff is important so that there should be the efficient use of the resources.
2) The recruitment in the business should be done on the basis of skills (Stafford & Baldwin.,2018). Training manager and manager 2 months High chance of success
3c. Questionnaire
Questions Strongly agree Somewhat agree Neutral Somewhat disagree Strongly agree
1) Do you agree with the diversity policy in the business? ⦁
2) Do you agree with the laws and legislation of the business? ⦁ ⦁
3) The privacy laws in the diversity policy are good.
4) The survey on the action plan and diversity plan is done right. ⦁
5) The issue can be solved with the proper planning in the diversity policy. ⦁

Research and policy development HR
4. Obtain feedback on the draft documents
Role-play
HR manager- hello, good afternoon
Business mentor- good afternoon
HR manager- I have prepared the diversity policy, action plan for the diversity policy, and questionnaires for the water west. So we are gathered here to know your feedback what are the changes which I can do in the diversity policy and the action plan.
Business mentor- okay, I have reviewed your diversity policy, action plan, and questionnaires. According to me, there is no need to make changes to the questionnaires.
HR manager- okay and in the action plan and diversity policy?
Business mentor- according to me you can announce the reward and recognition for the employees who will follow the policy effectively. I will encourage the staff members to follow the policy. And in the action plan, you can conduct the reward and recognition program every six months and you must also conduct the employee’s satisfaction survey to understand the employee’s needs and wants.
HR manager- okay thank you for your feedback.
Changes in the policy and action plan
Diversity policy
In the diversity policy, rewards and recognition will also be added for the employees who will follow the diversity policy effectively (Newsinger, & Eikhof, 2020).
Action plan
In the action plan, every six months’ a reward and recognition program will be conducted to boost the employee’s morale to follow the policy.
Employees satisfaction survey will also be conducted every six months and the person who will be responsible is the HR manager.

Assessment task 2
Implement the diversity policy HR
Role-play
HR manager- hello everyone
Staff member- hello sir
HR manager- I have developed the diversity policy and procedure for the water west. I have also prepared the presentation so that you can understand it in a better way. First, you see the PowerPoint presentation then please provide your feedback on this.
Staff member- okay sir sure.
HR manager- let’s get started with the PPT

Okay, this was the presentation. I hope you understand the diversity policy’s meaning and its importance in our organization. Provide your suggestions for improvements to the policy and action plan.
Staff members- for the improvement of the policy we can celebrate the differences of the employees and we can also create the inclusion council and mentorship can also be offered.
HR manager- okay nice and what are the actions which can be taken.
Staff members- we can conduct the training sessions and mentoring programs.
HR manager- okay. According to you what will be the impact of diversity?
Staff members- the impact of the diversity policy can be positive as well as negative as well. Some of the employees may find it difficult in understanding the diversity policy whereas some employees’ productivity can also be increased.
HR manager- okay nice. I have also developed the questionnaires. I would like you to complete the impact of the diversity policy.
Staff members- okay sir.
Short report
Introduction
In this report, I have mentioned some of the feedback which was provided by the staff members after showing them then PowerPoint presentation about the diversity policy and procedure for the water west (Newsinger, & Eikhof, 2020).
Brief
After showing the PowerPoint presentation to the staff members and doing a conversation with them about the diversity policy some of the feedback has been received from the staff members-
1) Celebrate the differences of the employees.
2) Create the inclusion council
3) Mentorship can also be offered to the staff members about the diversity policy
4) To maintain the work-life balance training can be provided.
Some of the action which has been taken for the feedback received is-
1) Training sessions will be conducted.
2) Mentoring programs will be conducted (Bodó, et al., 2019).
The questionnaires were also prepared and some of the questions were asked from the employees regarding the diversity so the response of the questionnaires was analysed. The responses of the staff members were most positive. According to most of the staff members implementing the diversity, the policy is good for them it will help to increase productivity and develop their knowledge and skills.
Intranet article
The importance of diversity policy in the workplace

Introduction
The diversity policy in the organization is an important thing nowadays. First of all, there is a need to understand what diversity policy is. It is a simple written agreement for the groups about discrimination that can be avoided against the people working in the organization who belongs to different cultures, sex, colours, religion, etc. For the service users and members how safe and inclusive an environment can be created. The main aim of forming the diversity policy is mainly focused on providing equal opportunity to the employees and also involving them. so that organizations can become free from any kind of discrimination. The diversity policy’s purpose is to make sure that the person working in the organization must be treated equally. All the employees must show respect and care for each other regardless of their colours, religion, etc.
The examples that are included in the diversity policy are –
1) Commitment can be created for leading the best practices.
2) The clients and colleagues can address the harassment.
3) Creating clear practices and rights (Möller, et al., 2019).
Objectives
1) Better customer service
2) Service pool is increased
3) Recruiting and training new staff
4) Improving productivity and efficiency (Haugen, et al., 2019).
To implement the policy some of the actions which are required are-
1) Among the employee’s gender discrimination must not be presented.
2) Make sure that each employee must contribute.
3) Hiring the employees regardless of conventional means (Heilman, & Caleo, 2018).
Benefits of diversity
Some benefits that are identified in the workplace diversity are –
⦁ Adaptability
⦁ It helps to increase the service range and pool of recruitment
⦁ There is a different points of views
⦁ Individual empowerment
⦁ Increase in the business reputation
⦁ Different perspectives variety
⦁ Higher innovation
⦁ Better decision making
⦁ Increased creativity
⦁ Employee turnover reducing
⦁ Higher engagement of the employee
⦁ Increased profits
⦁ Fastly problem-solving
⦁ Better reputation of the company
⦁ Improved results of hiring
Some of the diversity-related frameworks are-
1) WHS act 2009
2) Anti-discrimination law
3) Equal employment opportunity
4) Equal opportunity act 2010
5) Sex discrimination act 1984 (Rodgers, 2019).

Assessment task 3
Review of diversity policy HR
1. Recommended changes to the policy
Email
To: CEOwaterwest@au.in
Subject: some of the recommendations about diversity policy
I hope this email finds you well. I have conducted a meeting with the staff members regarding the diversity policy. According to them some of the changes are required to be made in the diversity policy. These changes which were recommended are-
1) Celebrate the differences of the employees.
2) Create the inclusion council
3) Mentorship can also be offered to the staff members about the diversity policy
4) To maintain the work-life balance training can be provided.
Some of the action which has been taken for the feedback received is-
1) Training sessions will be conducted.
2) Mentoring programs will be conducted.
I believe that these changes are required to be made as it is important for the workplace and employees as well. I request you to please look into the matter and provide your feedback so will proceed further.
With regards
HR manager

2. Update of policy
In the diversity policy, some of the changes which are required to be made are after the approval are-
Every six months, training will be conducted for the employees to maintain the work-life balance.
And the employees who are facing difficulty in understanding the diversity policy for those employees’ mentoring programs will be conducted.
The employees who will follow the diversity policy correctly for those employee rewards and recognition will be provided (Tønnessen, et al., 2019).

Assessment task 4
Case studies
Case study 1
Question 1
The issues that will be considered are –
1) The company needs to face the time management for Valerie and to give her work to the other on Friday afternoons.
2) There will mismanagement in the company on Fridays.
3) Then there will be a flexible environment and that is prohibited in the company because everyone can take benefit of the flexibility.
Question 2
The legal requirements that are required:
1) The Workplace Gender Equality Act 2012
2) The National Employment Standards (NES)
3) The Fair Work Act
Question 3
The benefits will be if the request will be approved –
1) The employees will think positively about the company.
2) The flexibility towards the employees will be there.
3) The company will make a strong bond with the employees by approving.
Case study 2
Question 1
In this case, the issue which needs to be considered is that the employee’s name Muhamad never shakes hands with the female clients. This can impact his relationship with other members (Shortland, & Perkins, 2020).
Question 2
The legal requirement is to provide the equal opportunity act. And to make sure that everyone in the organization must be treated equally.
Question 3
As the manager, to deal with this issue I can meet with Muhammad privately and talk to him about his behaviour and tell him that his behaviour is not good for his job and someone may feel offensive.
Case study 3
Question 1
On these grounds, Delores can surely refuse to deal with the customer if she is having factual evidence regarding the situation.
Question 2
The legal requirement, in this case, is discrimination is unlawful in any place. Everyone must be treated equally (Rodgers, 2019).
Question 3
As the manager, I will deal with the situation by asking Delores to talk with the customers calmly and ask the customers what’s the issues why he is behaving like this with him and then I’ll observe the customers. and then also customers do not talk nicely with Dolores then I’ll personally talk with the customer (Shortland, & Perkins, 2020).
Case study 4
Question 1
No, in this case, Kelly’s response was not at all acceptable as she was doing discrimination with Jackie after knowing her sexuality (Heilman, & Caleo, 2018).
Question 2
In this case, the legal requirement is the sex discrimination act 1984. It is the act that made it unlawful to discriminate against the person due to their gender, sex, intersex status, etc.
Question 3
As the manager to deal with the situation I’ll talk to Kelly personally and explain to her what she is doing with Jackie is not acceptable. As the team leader, this was not expected by her and she is not setting a good example in front of everyone as the leader (Verniers, & Vala, 2018).
Case study 5
Question 1
In the diversity policy, the information which must be included are-
⦁ Age
⦁ Ethnicity and cultural background
⦁ Sexual orientation
⦁ Disability
⦁ Race
⦁ Religion or belief
⦁ Reassessment of gender etc (Kalpazidou Schmidt, 2022).
Question 2
Some of the steps which can be taken to revise the diversity policy are-
⦁ Review the current diversity policy.
⦁ Seek feedback from the employees about the changes
⦁ Various elements of the diverse workgroup must be understood
⦁ Implement the diversity policy
⦁ Monitor the plan implemented.
Question 3
⦁ When with the staff discussing the revision of the diversity policy the things which must be bear in mind are-
staff member point of view.
⦁ Current diversity policy
⦁ Changes that are required to be made.
⦁ Results of current diversity policy (Kalpazidou Schmidt, 2022).

Reference
Benschop, Y., Holgersson, C., Van den Brink, M., & Wahl, A. (2015). Future challenges for practices of diversity management in organizations. Handbook for Diversity in Organizations, Oxford University Press, Oxford, 553-574.
Bodó, B., Helberger, N., Eskens, S., & Möller, J. (2019). Interested in diversity: The role of user attitudes, algorithmic feedback loops, and policy in news personalization. Digital journalism, 7(2), 206-229.
Haugen, T., Seiler, S., Sandbakk, Ø., & Tønnessen, E. (2019). The training and development of elite sprint performance: an integration of scientific and best practice literature. Sports medicine-open, 5(1), 1-16.
Heilman, M. E., & Caleo, S. (2018). Gender discrimination in the workplace.
Kalpazidou Schmidt, E. (2022). Diversity in diversity policy: the case of the Scandinavian countries. Human Resource Development International, 25(1), 76-86.
Newsinger, J., & Eikhof, D. R. (2020). Explicit and implicit diversity policy in the UK film and television industries. Journal of British Cinema and Television, 17(1), 47-69.
Ng, E. S., & Sears, G. J. (2020). Walking the talk on diversity: CEO beliefs, moral values, and the implementation of workplace diversity practices. Journal of Business Ethics, 164(3), 437-450.
Patrick, H. A., & Kumar, V. R. (2012). Managing workplace diversity: Issues and challenges. Sage Open, 2(2), 2158244012444615.
Rodgers, W. M. (2019). Race in the labor market: The role of equal employment opportunity and other policies. RSF: The Russell Sage Foundation Journal of the Social Sciences, 5(5), 198-220.
Rowe, F. (2014). What literature review is not: diversity, boundaries and recommendations. European Journal of Information Systems, 23(3), 241-255.
Sabharwal, M. (2014). Is diversity management sufficient? Organizational inclusion to further performance. Public Personnel Management, 43(2), 197-217.
Shortland, S., & Perkins, S. J. (2020). Women’s expatriate careers: losing trust in organisational equality and diversity policy implementation?. Journal of Global Mobility: The Home of Expatriate Management Research.
Stafford, L., & Baldwin, C. (2018). Planning walkable neighborhoods: are we overlooking diversity in abilities and ages?. Journal of planning literature, 33(1), 17-30.
Verniers, C., & Vala, J. (2018). Justifying gender discrimination in the workplace: The mediating role of motherhood myths. PloS one, 13(1), e0190657.

Movie Name 1- “Her
As sometimes I do think like that, I felt everything which is I am feeling and being out from
here and I am not being felt just new and there are some newer versions of its which I have
been felt- Spike Jonze created, directed, and starred in Her, a 2013 American sci-fi emotional
melodrama film. It is Jonze's first time authoring a screenplay on his own. The film depicts
Theodore Twombly, a guy that develops a connection with Samantha, a female-voiced
machine intelligence digital assistant. In the mid-2000s, Jonze contemplated the idea after
reading a story about such a website that compared messaging to a man-made logic effort.
Jonze returned to the idea after filming I'm Here (2010), a short film with comparable themes.
He finally finished the very first version of the material after a long time (This is Barry,
2022).

Synopsis
A sensitive and insightful guy earns his money by writing personalized messages for
someone else. Now since his marriage ends, someone who becomes engrossed in a changing
work structure that he claims develops into an instinctual and outstanding component. He starts the show by meeting & quot;Samantha & quot; whose lovely voice reveals a sensitive, enjoying
nature. While they begin as & quot;companions & quot; the friendship quickly grows into a passion.
"Her & quot; situated in a little later Los Angeles, features Theodore Twombly, a perplexing,
sincere person who makes a profession writing personal, particular messages for someone
else. After being broken by the end of an engaged friendship, he gets enamored with a new,
advanced operating structure that promises to be an intuitive drug that is unique to each
customer. He is charmed to encounter & quot; Samantha & quot; a great female speaker who's really shrewd, gentle, and startlingly hilarious, after beginning it. As her wants and requirements grow in tandem with his, their friendship blossoms into a probable love affair.

A fascinating love narrative that probes the growing essence risks proximity in the having to cut world has come through only one perspective of Oscar-nominated director Spike Jonze (Roger-
ebert.com, 2022).
Much is developed in history's globe employing Frameworks that utilize speech recognition,
that PC foundation which hence transmits to its clients on a routine basis via a generated
voice. Theodore Twombly, who steps in as a freelance PC writer for clients, is an intelligent
guy who was virtually divorced from his long-time girlfriend, Catherine. He is holding to his
relationship with all of his might. Theodore is having difficulty going on from his indifferent
connection with a long-term partner, the married Amy, to certain other rewarding female
relationships, whether impractically or overtly. In the end, he admits that he will be
surrendering to Samantha, the nickname that has been assigned to the man-made logical
functioning structure which governs all of his mechanical parts, who became perhaps his
closest partner (The communicator, 2022).
Because Samantha is supposed to think about Theodore's wants, she eventually succumbs to
him as well. They must find ways to turn the connection into one that is enjoyable in each
part, despite Samantha's lack of a body. 3 of the many questions that could arise now is
whether Theodore's connection with Samantha is preventing him from needing a more
fulfilled and happy relationship with a female human, if a human, as well as a PC application
framework, can truly be strengthened in every fundamental angle, and whether Samantha's
rapid progress means she would then grow markedly even farther with her sort of self (This is
Barry, 2022).
Analysis

A picture that begs to be seen again and again seems more than likely to have a great
foundation. She, a masterwork of love, thought, and the human experience entices the
intellect while warming the soul.
Theodore Twombly (amazingly performed by Joaquin Phoenix) is confronted with this
question as he struggles to give up, unable to stop repeating events from his broken marriage.
Theodore unintentionally takes responsibility for the collapse by contenting himself with
whatever task each visiting room partner requires of him (Roger-ebert.com, 2022).
Theodore, like other characters in the movie, suffers from an overabundance of attentiveness.
Issues arise from the confidence of self-realization, whether that's Charles' burdensome
advice for crushing your veggies or Amy's revelation for joy. While seeing other personalities
deal with this problem might be amusing, seeing it all through Theodore's perspective allows
us to get a closer look.
On an academic level, I was completely enthralled by the narrative. There was a lot to think
about, such as what marriage is, how we'd love, as well as what makes us human. Without the
need for doubt, the first words Theodore (Joaquin Phoenix) hears in the commercial which
draws him into the Operating system that alters his life are: & quot; We have a simple inquiry for
you. " What are your credentials?& quot; We immediately see that we have been working with a concept of self.
Nevertheless, tuning into the film with zeal left me with some difficult recollections. I felt a
special sense of sympathy for Theodore as he confronted the prospect of ending his
relationship with a woman for whom he always had feelings.
Similarly, he is alone. And, to top it off, he is a lovely person. As a result, I found myself
firmly in his camp and eager to follow his journey (The communicator, 2022).
Theodore begins the narrative in an area of division, and so do most Main characters. One
glaring symptom of this is the impending split. The fact that Theodore spends a lot of time
thinking about Catherine (in different memories) indicates that he is remaining in the present
while also being locked in the past. If he did 't relax, he engages in — or at the very least
tries to engage in — a trying to cut variant of telephone sex, authenticity without true
proximity. However, it's possible that his main activity is to narrate everything: Theodore writes these very detailed and passionate emails to customers who are on the verge of a life-changing encounter on the fringes. In any event, he is engulfed by a comatose murkiness of ennui when it comes to his feelings. On its whole, a Disunity character.
After several days, it dawned on me: I embrace Jonze's perspective. Theodore talks to a
sophisticated Everyman, the result of human existence enveloped in invention and embedded.
What promises to provide us connection and consistency instead gives us the converse,
relational delusions (Variety, 2022).
So, as Theodore gets to know the Operating system he gets to realize as Samantha, it's only
natural that he'll make a connection with 'her.'
This is where he'll be playing. That's how he goes about his business. Certainly, that's the
method through which each individual today exists (at least in the First World), always in
touch with a technological and web-based existence, instantly accessible, while acting as a
type of bridge among our reality and genuine sensation.
My opinion
As per my opinion, it serves as a warning story, in my opinion. It's situated in a five-year-in-
the-future setting, so you shouldn’t't have to lower your expectations for much. I believe there
are many themes you could draw away from the story, however for me, that notion of
science, which has the opportunity to deliver us nearer together, can also isolate us much
more than we believed possible, and therefore there is no replacement for true human contact
I believe the lesson is that you'll have a proper relationship which improves his life though if
you ultimately drift away and are unable to remain married.
Theodore is trapped in sadness and his recollections of an old one at the start of the film,
refusing to admit when his relationship is finished. Samantha is a newly-awakened person
with no prior real-life experience. Both also grow and practice with one another throughout
the film; Theodore starts to get over his relationship, while Samantha discovers love and
relationships, as well as her boundaries as well as how to overcome it. Samantha's
development eventually outpaces Theodore's, so she gets so big the connection, which would
be no one’s fault. Our leaving is both pleasant and painful. He is in a stronger place than he was previously, and he is eventually able to also let it out, but also to apologize to his former
and tell her what essential she would have been to him, allowing him to look to the future and
reintegrate with the universe.
Samantha's AI status was essentially immaterial; you can easily substitute her with such a
human personality and still follow the main plot lines of the connection. As a result, I don't
believe the film is actually on the man likes AI theme. It's all about the connections.
It simply indicates that Sofia Coppola and Spike Jonze used to have a tumultuous relationship
and turned to someone else for help. Sofia required the services of Bill Murray's characters,
and Spike required the services of an AI when his persona was divorcing his wife. Murray's
persona sleeping the Japanese lady as well as the AI lying with 4000 odd guys both learned
the characters, they linked with did 't require them.

Movie Name 2- “Whiplash”
“Good job” words are the most destructive words inside the language of English. The movie
Whiplash is directed and composed by Damien Chazelle inside the 2014 American show film.
There at fictional Shaffer Conservatory, this shows the relationship throughout amongst
violent jazz drummer as well as an abusive bandleader. Whiplash was the opening movie of
something like moreover 2014 Sundance Film Festival, premiering around January 16, 2014,
while winning its Audience Award and Grand Jury Prize for Show (Dermatan & Alobar,
2020).
Synopsis
Andrew Neiman (Miles Teller) is a driven young jazz drummer who aspires to have been the
best at the prestigious musical institution. Terence Fletcher (J.K. Simmons), a feared teacher,
uncovers Andrew but also places him inside the top jazz band, forever transforming this boy's
life. Andrew's attempt to please excellence, on either hand, gradually becomes an addiction
when this harsh tutor drives them towards the limit of both their abilities and rationality. And
we may also summarize the appropriate in the proper manner like:

Andrew Neiman is a zealous young jazz drummer on a mission to reach the pinnacle of his
world-class recording studio. Terence Fletcher, a teacher notorious for their terrifying
demonstration skills, tracks down Andrew as well as places him inside the elite jazz group,
forever altering this youngster's life. Andrew's desire to achieve perfection, however, quickly
turns into obsession when this cruel instructor drives them towards his limit both his ability
as well as intellectual soundness.
Andrew Niemann, who is nineteen years old, aspires to become the finest jazz drummer upon
that globe, at par like Buddy Rich. Their goal is despite not also from a renowned, melodious,
or anything else household, despite Jim, their secondary school teacher father, becoming a
failed novelist. Andrew was starting his debut semester attending Shaffer Conservatory of
Music, America's biggest music institution (Tsugawa, 2018).
Becoming the best way of concentration underneath Terence Fletcher but also having
recruited to perform with their studio band under Shaffer testifies towards the school's jazz
rivalry. Andrew is surprised when Fletcher asks him to either join their band and in the main
case, the position of the drummer needs to be accepted properly in a proper manner. Andrew
first needs to fastly discover the Fletcher working on the dead as well as terrorizing, and
always not agree and what kind of thinks about the almost every single time method happens
in their band. In Fletcher's mind, becoming the greatest wasn't just performing well, but also recognizing once you're performing wonderfully but also, but not, where you're going wrong.
Andrew Neimann, a zealous but exceptionally accomplished jazz drummer, triumphs against
rottenness but all of Fletcher's psychological abuses. This teacher teaches them how "no two words in the English language seem to be more damaging than 'Great job.'" Finally, Niemann realizes that Fletcher has high expectations for their apprentice, noting, therefore, every other one alongside those roadblocks was indeed the result of personal wants (Lindebaum & Courpasson, 2019).
Upon their expulsion, Andrew gave up drums now and works in a restaurant, despite his dad
helping support them. Fletcher upholds his instructional techniques besides simply saying
that is that he only first would like his educators to force themselves of becoming one‘s
highest quality, mentioning this same story of Charlie Parker's surge in popularity since being
shamed by Jo Jones throughout his formative years. Andrew meets Fletcher at the jazz club
where he'll be operating like a piano player, but also he tries to defend his instructional

techniques besides simply saying that he first wished his teenagers to try to force themself
into becoming their own highest quality, mentioning this same story of Charlie Parker's
stardom upon He notifies Andrew how his present drummers aren’t performing very well
offers him to perform with his band at the JVC Jazz Festival alternatively, telling him
because they'll be performing tunes which Andrew did at Shaffer (Tsugawa, 2018).
Andrew walks off stage embarrassed, yet reappears and performs "Caravan," interrupting
Fletcher's prelude with their next song and stimulus control inside the band himself. Fletcher
is enraged at first but then begins conducting. Andrew plays into an extended solo extended
solos when Fletcher triggers the article's final chord. After curing into group climax, Fletcher
shakes his head in satisfaction over Andrew's effort (Sembiring, et al., 2019).
Analysis
"Whiplash" is indeed a real-life adrenaline rush. This is a genuinely closest at the house but
energetically live dramatization in a time when this large majority of movies seem more
polished by way since the beginning through promoting managers. Damien Chazelle has
made a reasonably sensitive topic, such as the relationship among a musical impersonator
with his instructor, together into spine chilling thriller predicated on a brilliant propensity of
social analysis well about things to make something in an undoubtedly severe that nasty
society. How far do users think you'll go to achieve your goals? How hard might they say
you'd push someone else to get them to move forward?
Andrew Neyman, a youth, is practicing late in the night. Although his son was a student with
their New York music school, which was regarded as among the best in the nation, Mr.
Fletcher, one of the most powerful people in the world, listens to drumming the instructor
there at the institution but also director of the school's most important jazz band Fletcher
pauses, listens out, yells a handful of demands there at the kid, and then continues along his
way, clearly unsatisfied according to what they hear. Andrew had his chance, which split
second when a substantial percentage of us had to pique the interests of the public who could
change our lives, but he blew it (Utama, 2020).
Andrew is frequently troubled, but he also recognizes what possesses a unique ambition,
passion, with competence. Teller walks this fine balance, not stumbling by having Andrew
overconfident but yet allowing onlookers to glimpse this gleam within of which Fletcher
energizes.

Inside the case of Simmons, Fletcher may become such a representation in the hand of such
an unsuitable performer. Any chapter full of interconnections is indeed a ludicrous,
unpleasant teacher. Neither of these applies to Simmons. He walks one such thin line which,
long after the kind of callous psychological games with physical abuse which might result in
serious charges have played out on film, we find ourselves drawn to Fletcher. Whenever he
claims that perhaps the two worst dangerous words in the English language were "good job,"
he isn't wrong. Although they feel that it's the proper practice or just not, they are living in
this era of praise, when comfort is indeed the motivator but each youngster receives a prize
for their effort (Darmawan & Albar, 2020).
While "Whiplash" would have been a notable picture if this had been simply because of
Teller and Simmons' performances, it is elevated to a different level when someone considers
the excellent implementation of its rhythm.
This soundtrack CD is published here on Varèse Sarabande imprint on October 7, 2014.
Original jazz compositions made again specifically movie, new backdrop sections created for
the movie, including classic jazz classics penned by Stan Getz, Duke Ellington, as well as
other performers make up the movie's 24 songs. Bernie Dresel has been the real drummer.
Original music by Justin Hurwitz, plus extra tracks including remixed from Timo Garcia,
Opiuo, Murray A. Lightburn, and the others, were issued on dual CD and 2-LP double jacket
record featuring updated album artwork on March 27, 2020 (Utama, 2020).
Damien Chazelle, who had been in an "extremely tough" jazz band whereas at Princeton
High School, relied upon that dread he felt through these years for his film. Terence Fletcher,
play leader, was inspired after his old band professor (he passed early 2003), yet Taylor
"pressed it farther," incorporating parts of Buddy Rich and other band commanders noted by such severe treatment. When struggling to get their musical La La Land off the air, Chazelle says they penned it film "originally in frustration."
And some worked with Rights the Passage Pictures but also Blumhouse Pictures to adapt 15
chapters with their original screenplay into such a mini-movie featuring Johnny Simmons as
Neiman with J. K. Simmons not related to Fletcher (Lindebaum & Courpasson, 2019).
Miles Teller was cast as the character created by Johnny Simmons in August 2013, but J. K.
Simmons stayed connected to his original role. J. K. Simmons was given guidance by Chazelle earlier upon "I would rather not see another human person on-screen much longer,"
I told him, "so far beyond what people believe the conventional limit is." I'd want a creature, a gargoyle, or a creature." Although challenged with Simmons, several of the bandmates are actual artists or music majors, and Chazelle strove to depict genuine emotions of dread and worry. Simmons was "as lovely as could be" during shots, according to Chazelle, whom she attributes with saving "this shooting from ever becoming a nightmare." (Sembiring, et al., 2019).

 

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