Lead strategic planning processes for an organization
Table of Contents
Task 1
ENVIRONMENT ANALYSIS TEMPLATE | ||||
Learner Name | ||||
Workplace/Organisation | BOUNCE FITNESS | |||
ORGANISATIONAL INFORMATION | ||||
Vision Big-picture statement of where the organisation wants to be in future. |
To expand its roles, the as the premiere provider of the wellness integrated services. | |||
Mission
Statement of what the business is and how the organisation aims to serve its key stakeholders. |
To provide the service with the good quality, comprehensive, unique and distinctive health programs and services. | |||
Values Fundamental beliefs by which the organisation strives to abide, irrespective of the circumstances. |
a. quality- bounce is committed to become the leading fitness industry by providing the highest quality standards to its members, through community relations and programs (Beauchemin, et al., 2022).
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b. team work- bounce fitness is committed to empowering its external and internal teams with the suitable resources to effectively achieves common vision.
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Organisational goals Strategic objectives or results that the organisation aims to achieve. |
a. To be number one in the fitness industry. | |||
b. By satisfying its customer earn more and more profit. | ||||
Organisational priorities Important business aspects that the organisation must pay immediate attention to. |
a. to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle. | |||
b. to provide various type of fitness services to its customers. | ||||
RELEVANT ORGANISATIONAL DATA |
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Organisational Data to be Collected
Quantitative information on business performance to be analysed for strategic planning, such as operational or sales data. |
Source to Access Organisational Data Organisational systems or tools from where required performance data can be accessed. | |||
a. operational data of bounce fitness | Surveys or questionnaires | |||
b. sales data of bounce fitness | (Observation system Roa, et al., 2020). | |||
CURRENT BUSINESS PERFORMANCE | ||||
Key Performance Indicator
Measurable metrics to track progress on organisational goals and priorities. |
Business Performance
Actual results achieved on key performance indicators based on analysis of organisational performance data. |
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a. to increase the sales by 15% | By 10% sales was increased of the bounce fitness | |||
b. to increase the customer satisfaction ratio by 20% (Li, et al., 2020). | By 17% customer satisfaction ratio was increased. | |||
STRATEGIC PLANNING REQUIREMENTS | ||||
Stakeholders Personnel that must be involved in developing the strategic plan for the organisation. |
a. bounce fitness senior managers | |||
b. its employees | ||||
Resources Assets required for developing the strategic plan for the organisation. |
a. managerial skills | |||
b. brand recognition (Sjoberg, et al., 2022). | ||||
SWOT ANALYSIS |
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STRENGTHS | WEAKNESSES | |||
· To maintain and attract customers bounce fitness has result oriented approach.
· Detailed research programs. · Trained staff (Benzaghta, et al., 2021). |
· High cost is associated with the personal service and customized.
· Bounce fitness is unable to work on the high business volume model. · the cost is high for attracting clients. |
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OPPORTUNITIES | THREATS | |||
· Within the growing market, there will be participation.
· There will be an increase in the clients who follow the bounce fitness program by the single organization.
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· Increase in the competition.
· Change in the customer’s taste and preference. · Change in the government policy and procedure. · Lack of immunity due to the economic downturn (Rahman, et al., 2021). |
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REVIEW OF CURRENT STRATEGIC PLAN | ||||
Gaps Key aspects of the business that have been missed out on in the current strategic plan. |
a. regular feedback is not taken from the customers and employees about its services and improvement which can be made in future. | |||
b. no new programs as compared to other organizations. | ||||
Improvement Needs
Aspects that need to be addressed to enhance business performance. |
a. Regular feedback must be taken from the customers and employees. | |||
b. timely new programs must be conducted as compared to other organizations. | ||||
Improvement Opportunities Favourable conditions available to the organisation that can be tapped to enhance business performance. | a. workplace activities | |||
b. questionnaires or feedback forms | ||||
Current Requirements
Business and resourcing needs of the organisation at present, based on improvement needs. |
a. there is need to prepare the questions for the questionnaires to seek the feedback from the customers and employees. | |||
b. workplace activities can be conducted. | ||||
Future Requirements
Projected business and resourcing needs of the organisation in future, based on improvement opportunities. |
a. there can be need of the trainer to conduct workplace activities. | |||
b. for gather the feedback online platform can be used in which there can be need to the digital developer (Haddud, & McAllen, 2018). | ||||
PEST ANALYSIS | ||||
Types of Factors | Analysis | |||
Political Ongoing or possible changes in government policies and/or legislation. |
· Registration- for the new branches of bounce fitness new process of registration can be mentioned which will be opened shortly.
· Regulations- state and central government must have to be integrated while operating the organization’s act and services. · Political power- bounce fitness must make sure that all the government rules and regulations must be followed (Borgogni, et al., 2020).
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Economic Determinants of the region’s monetary performance. |
· General issues of taxation- each transition and pays must be as per the regulation of Australian taxation.
· Inflation- market financial inflation and organization must be monitored and correspondingly recorded.
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Social Cultural norms, values, beliefs, and current trends in the population. |
Ethical issues- moral and ethical values must be marinated rendering to external and internal rules.
Bounce fitness must respect the human equality and must respect everyone with equality. |
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Technological Innovations and emerging trends in technology. |
Equipment’s of the bounce fitness must be up to date. It must develop its marketing and e-commerce technologies. | |||
Opportunities Favourable conditions for the organisation from political, economic, social or technological factors. |
a. Within the growing market, there will be participation of the bounce fitness.
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b. Increase in the clients who follow the bounce fitness program by the single organization.
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Threats Adverse conditions or risks for the organisation from political, economic, social or technological factors. |
a. decrease in the organization profit | |||
b. unable to achieve the set organizational goals (Sofos, et al., 2020). | ||||
FINDINGS FROM GLOBAL MARKET RESEARCH | ||||
Trends Factors prevailing in the global market that can affect the way the organisation’s target markets make decisions. |
a. to provide the services where customers can trust to the organization. | |||
b. to encourage the participation of the customers and employees as well. | ||||
Best Practice Norms or standards that have been established in the global market for optimal business results. |
a. Organizational alignment – a well-designed organizational structure is essential for an organization to perform at its best. Brand management must ensure employee responsibilities are implemented with efficiency, accountability, & effectiveness.
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b. In order to maintain brand relevance and to compete in a highly competitive business environment, the structure of brands should be regularly updated. By doing so, the company is able to analyze the impact of supply chain & regulations, as well as distribution issues (Russo, et al., 2020).
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Risks
Adverse conditions of the global market that may impact the organisation’s business negatively. |
a. economic growth | |||
b. market demand | ||||
Business Opportunities
Attractive prospects offered by the global market. |
a. expansion of the bounce fitness in other countries. | |||
b. to be the first mover for bringing the global trends in the current area of operations. | ||||
Current Demands
Needs of the global market at present, which must be considered by the organisation. |
a. to provide the quality service as per the needs and wants of the customers. | |||
b. global marketing is the needs of global market. It must be considered by the bounce fitness. | ||||
Future Demands
Projected needs of the global market in future that can impact the organisation’s business. |
a. time which required for finishing the project. | |||
b. the budget which is allocated for the completion of the project. | ||||
FINDINGS FROM INDUSTRY RESEARCH | ||||
Industry Trends Factors prevailing in the industry that can affect the way the organisation’s target markets make decisions. |
a. senior fitness- A significant increase in health consciousness and fitness awareness among senior citizens is also occurring. There is need of the special regimes for keeping the seniors fits and to maintain their shape (Borgogni, et al., 2020).
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b. individual trainers- There are a lot of qualified professionals who can offer individual training sessions, which has made them very popular. A personal trainer or individual training session is an option people around the world choose because they can implement a personalized exercise regimen and receive personalized attention.
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Industry Practices
Prevailing ways of doing business in the industry which are relevant to the organisation’s strategic direction. |
a. classic gym or the fitness studio is also a prevailing way to do the busies in the fitness industry. | |||
b. now a day online or personal fitness sessions can be also provided. It is of the prevailing way to do business (Parkinson, et al., 2020). | ||||
BARRIERS TO ORGANISATIONAL GOALS | ||||
a. low motivation of the employees. | ||||
b. in efficient in attracting the new clients (Russo, et al., 2020). | ||||
Task 2
STRATEGIC PLAN | ||||
Learner Name | ||||
Workplace/Organisation | Bounce fitness | |||
VERSION CONTROL AND DOCUMENT HISTORY | ||||
Date | Summary of Modifications | Version | ||
25th July 2022 | There is need to take the timely feedback for the customers and employees as well. It will help to know there needs and wants so that changes can be made accordingly. Feedback can be also taken online or offline.
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25th July 2022 | New programs must be conducted for the customers. It will help to attract the new customers and motivates the current one. | 1 | ||
ORGANISATIONAL INFORMATION | ||||
Vision
Big-picture statement of where the organisation wants to be in future. |
To expand its roles, the as the premiere provider of the wellness integrated services. | |||
Mission
Statement of what the business is and how the organisation aims to serve its key stakeholders. |
To provide the service with the good quality, comprehensive, unique and distinctive health programs and services. | |||
Organisational goals
Strategic objectives or results that the organisation aims to achieve. |
a. To be number one in the fitness industry. | |||
b. By satisfying its customer earn more and more profit. | ||||
Organisational priorities
Important business aspects that the organisation must pay immediate attention to. |
a. to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle. | |||
b. to provide various type of fitness services to its customers (Haddud, & McAllen, 2018). | ||||
STRATEGIES TO OVERCOME BARRIERS TO ORGANISATIONAL GOALS |
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Barrier to Organisational Goals
Unfavourable aspects that can hinder the achievement of organisational goals. |
Strategy to Overcome Barrier
High-level approaches that can be adopted by the organisation to eliminate each identified barrier. |
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a. low motivation of the employees | · Motivation seminars can be conducted for the employees. Attractive incentives can be provided to them. | |||
B. unable to attract the new customers | · New marketing strategies can be developed. New programs can be conducted for the current and new customers.
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COMMUNICATION PROCESSES | |||||||||||
For Informing Team Members Guidelines or sequence of steps to be followed to disseminate information to team members. |
· Meetings can be conducted with the team members.
· Online media can be also used for communication like email, video conference, skype, etc. |
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For Supporting Team Members Guidelines or sequence of steps to be followed to assist team members in their job responsibilities through sharing of information, thoughts and ideas. |
· Meetings or training sessions can be conducted with the team members. It will help them to resolve these issues which they are facing.
· Online media can be also used for communication like email, video conference, skype, etc. |
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CRITERIA TO BE MET DURING THE STRATEGIC PLANNING PROCESS
Benchmarks or parameters that must strictly be adhered to while developing the strategic plan for the organization. |
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a. Strategic plan is very much flexible and it also provides the scope for the continuous improvement. Timely training can be provided to the employees so that it can develop their skills and knowledge. | |||||||||||
b. timely report can also be provided to the senior about the set goals and about the development of the plan. | |||||||||||
FINANCIAL FORECAST
Estimated future revenue and expenditure trends of the organisation based on past, present and expected future conditions. |
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It is the process for predicating or estimating the future performance of the bounce fitness. common example of the financial forecast can be sales of the organization. For preparing the financial forecast past financial statements are gathered and how projections will be made is decided and pro forma statements are prepared. | |||||||||||
BUDGET FOR KEY ACTIVITIES | |||||||||||
Activity Key task to be executed |
Cost
Expenditure to be incurred for the activity |
Timeframe
Schedule within which the activity must be completed |
Resources Required
Assets needed for implementing the activity |
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Start Date (dd-mm-yyyy) | End Date (dd-mm-yyyy) | ||||||||||
a. new programs will be conducted. Individual training programs will be introduced and online session will be conducted on the bounce fitness website. | $ 5900 | 25th July 2022 | 25th December 2022 | There is need to the fitness trainers and web developer. | |||||||
b. online and offline surveys will be conducted to gather the feedback. | $ 1100 | 25th July 2022 | 25th August 2022 | Surveys forms and feedback box. | |||||||
RESPONSIBILITIES | |||||||||||
Staff Member
Name of personnel who must contribute for development of the strategic plan. |
Action Item Assigned
Specific responsibility to support the development of the strategic plan. |
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a. Manager of Bounce fitness | To develop the new programs which can be conducted online and offline. To motivate customers to take part in the programs. | ||||||||||
b. Human resource manager and customer service team of Bounce fitness | To gather the feedback from the customers and employees as well. And make new plan accordingly. | ||||||||||
Add rows as necessary. | |||||||||||
STRATEGIC PLANNING PROCESS
Guidelines or stepwise instructions to be followed for developing the strategic plan. |
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For developing the strategic plan process some of the steps which needs to be followed are-
1) Strategic position in the market must be determined. 2) Objectives of the bounce fitness will be prioritized. 3) Strategic plan will be developed. 4) Strategic plan will be executed and managed. 5) Strategic plan will be reviewed and then it will be revised. |
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DIRECTION OF THE STRATEGIC PLAN
High-level roadmap for the organisation to achieve its stated vision, mission, goals and priorities. |
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Some of the steps which bounce fitness needs to follow to achieve its vision, mission, goals and priorities are-
1) Winning idea will be developed. 2) Goals will be clarified. 3) In the work, human value will be fined. 4) Distill in the values. 5) Mission and values will be combined.
The vision of the bounce is to be the market leader and its maintain is to be increase the market share, the direction of bounce fitness is in its complete alignment (Park, et al., 2022). |
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KEY PERFORMANCE INDICATORS
Measurable metrics to track progress on organisational vision, mission, goals and priorities. |
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a. increase in the percentage of the market share. | |||||||||||
b. increase in the percentage of the customers and employees satisfaction | |||||||||||
Add rows as necessary. | |||||||||||
BUDGET | |||||||||||
Type of Resources
Category of assets required to implement the strategic plan. |
Budget
Estimated expenditure to be incurred on the type of resources. |
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a. Human Resources
· fitness trainer · web developer
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$ 5000 | ||||||||||
b. Financial Resources
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$ 3000 | ||||||||||
c. Capital Resources | $ 2000 | ||||||||||
TIMELINE | |||||||||||
Organisational Goal
List of organisational goals established earlier. |
Timeline
The time period by which each organisational goal must be achieved. |
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a. To be number one in the fitness industry. | 1 year | ||||||||||
b. By satisfying its customer earn more and more profit and increase the market share. | 1 year | ||||||||||
TACTICAL PLAN
Action/steps to be taken to meet organisational goals. |
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Goals
Organisational goals established earlier. |
Tactics
The approaches to be adopted to achieve each goal. |
Actions
Specific tasks or steps that must be taken. |
Resources
Assets required to execute each action. |
Timeline
Deadline by which each action must be completed. |
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a. To be number one in the fitness industry. | New programs will be developed. Like:
1) The individual training sessions will be provided.
2) Online training session will be given to the customers who are unable to attend the classes.
3) Online session of the workouts will be uploaded.
4) Dietary plans will be prepared to the customers who wanted (Burhan Ismael, et al., 2021).
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Personalized workout session will be provided to the clients. | · Fitness trainers
· Web developer |
1 month | |||||||
The customers or clients who are unable to join the live session or the clients who wants do workout from home, for them online session will be arranged.
Their diets plan will be also provided to them. |
· Dietician
· Internet connection · Fitness instructor · Projector
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1 month | |||||||||
a. By satisfying its customer earn more and more profit and increase the market share. | Regular feedback will be taken from the employees and customers. It will help to know there needs and wants. | Surveys will be conducted online and offline to know the customers viewed point. | · Surveys forms
· Internet connection · HR manager
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1 month | |||||||
Customers suggestion will be taken. Questionnaires will be prepared in which what they want to learn next can be asked. Or they are liking the new programs or what changes they want to see will be asked (Jabbar Othman, et al., 2021). | · Questionnaries form
· HR manager |
1 month | |||||||||
ANNUAL OPERATIONAL PLAN
Day-to-day operations and activities that must be carried out in the given year to work towards achieving the goals set out in the strategic plan. |
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Objectives
Results to be achieved from the annual operational plan. |
Success Metrics
Quantifiable indicators to track progress on each objective. |
Activities
Day-to-day tasks that must be undertaken to achieve each objective. |
Resources
Assets required to execute each activity. |
Timeline
Deadline by which each activity must be completed. |
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a. Regular feedback must be taken from the customers employees | Every month feedback is taken from the employees and customers. | changes are made as per the customers and employees feedback. | Feedback forms | 1 year | |||||||
After the meeting held with employees at the week end their suggestion are taken and considered. | Meeting room | 1 year | |||||||||
b. new programs will be conducted to attract more clients | There is increase in the online and offline customers of the bounce fitness (Younas, et al., 2018). | Daily workout session is uploaded on the bounce fitness website. | Web developer | 1 year | |||||||
Yoga classes, jumba classes etc. are joined in the variety of workouts. | Fitness instructed | 1 year | |||||||||
HUMAN RESOURCE STRATEGIES | |||||||||||
Development Strategies
Approaches to be adopted by the organisation for enhancing the skills, knowledge and attitudes of the workforce and support their professional advancement. |
a. in every six month training session are conducted | ||||||||||
b. attractive incentives are provided to employee to boost their moral. | |||||||||||
Succession Strategy
Approach to be adopted by the organisation for quick replacement of personnel in key roles to ensure that key functions continue to run smoothly when people leading those functions move on to new opportunities or retire |
Workplace activities are conducted so that everyone can know each other and understand them.
Leadership development training will be provided to the employee who needs (Zreen, et al., 2018).
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Task 3
Part A: Seek Feedback from Stakeholders
Meeting with the stakeholders
Date: 25th July 25, 2022
Time: 3:00 pm
Location: meeting room
Manager- hello everyone, good morning, first of all thank you for coming in the meeting.
Stakeholders 2- good morning. why today we are here met.
Manager- today we are gathered here finalise the strategic plan.
I have mentioned some of the things now I need to discuss from you and then finalise it-
- Direction of strategic plan for the organisation- To be number one in the fitness industry.
- Organisational goals.
1) To be number one in the fitness industry.
2) By satisfying its customer earn more and more profit.
- Organisational priorities
1) to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.
2) to provide various type of fitness services to its customers.
- Gaps identified are-
1) Regular feedback is not taken from the customers and employees about its services and improvement which can be made in future.
2) No new programs as compared to other organizations.
Now please provide your feedback so we can finalise these.
Stakeholder 1- you have done the nice job. The direction of the strategic plan you have set is good there is no need to make changes in it.
The organizational goal which you have set is also good no need to make changes in it. You can add one thing in the organisational priorities is that to provide training to the employees. as we also need to focus on the skill and knowledge development of our employees.
Manager- okay sir sure.
Stakeholder 2- I have identified one gap is low motivation of employees as they are not getting any incentives. Some of the customers also complained about the employee’s low motivation. So there you can provide attractive incentives to the employees.
Manager- okay sir. Thank you for your feedback.
Task 4
Updated strategic plan
In the meeting strategic plan was discussed the changes which the relevant stakeholders. Some of the changes which are made as per the feedback provided by the stakeholder are-
- Direction of strategic plan for the organisation- To be number one in the fitness industry.
- Organisational goals.
1) To be number one in the fitness industry.
2) By satisfying its customer earn more and more profit.
- Organisational priorities
1) to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.
2) to provide various type of fitness services to its customers.
3) To provide the training to the employees. it will help to enhance their skills and knowledge.
- Gaps identified are-
1) Regular feedback is not taken from the customers and employees about its services and improvement which can be made in future.
2) No new programs as compared to other organizations.
3) Low motivation of the employees. so there is need to provide the invectives and bonus to the employees. it will help to motivate them.
Task 5
Part A
Email to the stakeholders
To: stakeholders@au.in
By: managerbouncefitness@au.in Subject: to circulate the final strategic plan This mail is send to inform you that the strategic plan has been finalised. It has been updated according to the feedback provided in the meeting. For the strategic plan implementation and for achieving the organization goal roles and responsibility has been assigned to the relevant stakeholder. Manager and HR manager will be responsible to implement the strategic plan. you need to also develop the new knowledge management systems for capturing the knowledge generated within the bounce fitness during strategic plan implementation. I have attached the strategic plan with this mail please have a review. And if you feel any issue then please feel free to contact me. With regards Bounce fitness Senior manager |
Evidence of developing the knowledge management system
Weekly schedule-
Workplace activities-
Task 6
Meeting with stakeholders
Date: 30th august 2022
Time: 2:00 pm Location: meeting room Manager- hello everyone, good afternoon Stakeholders- good afternoon. What happened? Manager- today we are gathered here to review the strategic plan. we need to find the action to achieve the action which we were unable to achieve. Stakeholder- okay. What goal was not achieved? Manger- the goal which was not achieved was to be number one in the fitness industry. what we can do in this matter? Stakeholder- we can develop new marketing strategies. Attractive offers can be provided to the clients. It will help to increase the sales of the organization. Manager- okay. We need to also increase the organization profit. Stakeholder- we can use new technologies. new machinery or gym equipment’s can be installed at the workplace. It will help to increase the sales as more clients will be attracted. Manager- okay. Thank you
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Reference
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