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Lead strategic planning processes for an organization

 

Lead strategic planning processes for an organization

Table of Contents

Task 1. 3

Task 2. 12

Task 3. 24

Task 4. 26

Task 5. 27

Task 6. 29

Reference. 30

 

 

 

Task 1

ENVIRONMENT ANALYSIS TEMPLATE
Learner Name  
Workplace/Organisation BOUNCE FITNESS
ORGANISATIONAL INFORMATION
 

Vision

Big-picture  statement   of  where   the organisation wants to be in future.

To expand its roles, the as the premiere provider of the wellness integrated services.
Mission

Statement of what the business is and how the organisation aims to serve its key stakeholders.

To provide the service with the good quality, comprehensive, unique and distinctive health programs and services.
 

Values

Fundamental beliefs by which the organisation strives to abide, irrespective of the circumstances.

a. quality- bounce is committed to become the leading fitness industry by providing the highest quality standards to its members, through community relations and programs (Beauchemin, et al., 2022).

 

b. team work- bounce fitness is committed to empowering its external and internal teams with the suitable resources to effectively achieves common vision.

 

 

Organisational goals

Strategic objectives or results that the organisation aims to achieve.

a. To be number one in the fitness industry.
b. By satisfying its customer earn more and more profit.
 

Organisational priorities

Important business aspects that the organisation must pay immediate attention to.

a. to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.
b. to provide various type of fitness services to its customers.
 

RELEVANT ORGANISATIONAL DATA

Organisational Data to be Collected

Quantitative information on business performance to be analysed for strategic planning, such as operational or

sales data.

Source to Access Organisational Data Organisational systems or tools from where required performance data can be accessed.
a. operational data of bounce fitness Surveys or questionnaires
b. sales data of bounce fitness (Observation system Roa, et al., 2020).
CURRENT BUSINESS PERFORMANCE
Key Performance Indicator

Measurable metrics to track progress on organisational goals and priorities.

Business Performance

Actual results achieved on key performance indicators based on analysis of organisational performance data.

a. to increase the sales by 15% By 10% sales was increased of the bounce fitness
b. to increase the customer satisfaction ratio by 20% (Li, et al., 2020). By 17% customer satisfaction ratio was increased.
STRATEGIC PLANNING REQUIREMENTS
 

Stakeholders

Personnel that must be involved in developing the strategic plan for the organisation.

a. bounce fitness senior managers
b. its employees
 

Resources

Assets    required  for   developing  the strategic plan for the organisation.

a. managerial skills
b. brand recognition (Sjoberg, et al., 2022).
 

SWOT ANALYSIS

STRENGTHS WEAKNESSES
·         To maintain and attract customers bounce fitness has result oriented approach.

·         Detailed research programs.

·         Trained staff (Benzaghta, et al., 2021).

·         High cost is associated with the personal service and customized.

·         Bounce fitness is unable to work on the high business volume model.

·         the cost is high for attracting clients.

                             OPPORTUNITIES THREATS
·         Within the growing market, there will be participation.

·         There will be an increase in the clients who follow the bounce fitness program by the single organization.

 

·         Increase in the competition.

·         Change in the customer’s taste and preference.

·         Change in the government policy and procedure.

·         Lack of immunity due to the economic downturn (Rahman, et al., 2021).

REVIEW OF CURRENT STRATEGIC PLAN
 

Gaps

Key aspects of the business that have been missed out on in the current strategic plan.

a. regular feedback is not taken from the customers and employees about its services and improvement which can be made in future.
b. no new programs as compared to other organizations.
Improvement Needs

Aspects that need to be addressed to enhance business performance.

a. Regular feedback must be taken from the customers and employees.
  b. timely new programs must be conducted as compared to other organizations.
Improvement Opportunities Favourable conditions available to the organisation that can be tapped to enhance business performance. a. workplace activities
  b. questionnaires or feedback forms
Current Requirements

Business and resourcing needs of the organisation at present, based on improvement needs.

a. there is need to prepare the questions for the questionnaires to seek the feedback from the customers and employees.
  b. workplace activities can be conducted.
Future Requirements

Projected business and resourcing needs of the organisation in future, based on improvement opportunities.

a. there can be need of the trainer to conduct workplace activities.
  b. for gather the feedback online platform can be used in which there can be need to the digital developer (Haddud, & McAllen, 2018).
PEST ANALYSIS
Types of Factors Analysis
 

Political

Ongoing   or    possible    changes    in government policies and/or legislation.

·         Registration- for the new branches of bounce fitness new process of registration can be mentioned which will be opened shortly.

·         Regulations- state and central government must have to be integrated while operating the organization’s act and services.

·         Political power- bounce fitness must make sure that all the government rules and regulations must be followed (Borgogni, et al., 2020).

 

 

Economic

Determinants of the region’s monetary performance.

·         General issues of taxation- each transition and pays must be as per the regulation of Australian taxation.

·         Inflation- market financial inflation and organization must be monitored and correspondingly recorded.

 

 

Social

Cultural norms, values, beliefs, and current trends in the population.

Ethical issues- moral and ethical values must be marinated rendering to external and internal rules.

Bounce fitness must respect the human equality and must respect everyone with equality.

 

Technological

Innovations and emerging trends in technology.

Equipment’s of the bounce fitness must be up to date. It must develop its marketing and e-commerce technologies.
 

 

Opportunities

Favourable conditions for the organisation from political, economic, social or technological factors.

a. Within the growing market, there will be participation of the bounce fitness.

 

b. Increase in the clients who follow the bounce fitness program by the single organization.

 

 

 

Threats

Adverse conditions or risks for the organisation from political, economic, social or technological factors.

a. decrease in the organization profit
b. unable to achieve the set organizational goals (Sofos, et al., 2020).
FINDINGS FROM GLOBAL MARKET RESEARCH
 

 

Trends

Factors prevailing in the global market that can affect the way the organisation’s target markets make decisions.

a. to provide the services where customers can trust to the organization.
b. to encourage the participation of the customers and employees as well.
 

 

Best Practice

Norms or standards that have been established in the global market for optimal business results.

a. Organizational alignment – a well-designed organizational structure is essential for an organization to perform at its best. Brand management must ensure employee responsibilities are implemented with efficiency, accountability, & effectiveness.

 

b. In order to maintain brand relevance and to compete in a highly competitive business environment, the structure of brands should be regularly updated. By doing so, the company is able to analyze the impact of supply chain & regulations, as well as distribution issues (Russo, et al., 2020).

 

Risks

Adverse conditions of the global market that may impact the organisation’s business negatively.

a. economic growth
b. market demand
Business Opportunities

Attractive prospects offered by the global market.

a. expansion of the bounce fitness in other countries.
b. to be the first mover for bringing the global trends in the current area of operations.
Current Demands

Needs of the global market at present, which must be considered by the organisation.

a. to provide the quality service as per the needs and wants of the customers.
b. global marketing is the needs of global market. It must be considered by the bounce fitness.
Future Demands

Projected needs of the global market in future that can impact the organisation’s business.

a. time which required for finishing the project.
b. the budget which is allocated for the completion of the project.
FINDINGS FROM INDUSTRY RESEARCH
 

 

Industry Trends

Factors prevailing in the industry that can affect the way the organisation’s target markets make decisions.

a. senior fitness- A significant increase in health consciousness and fitness awareness among senior citizens is also occurring. There is need of the special regimes for keeping the seniors fits and to maintain their shape (Borgogni, et al., 2020).

 

b. individual trainers- There are a lot of qualified professionals who can offer individual training sessions, which has made them very popular. A personal trainer or individual training session is an option people around the world choose because they can implement a personalized exercise regimen and receive personalized attention.

 

Industry Practices

Prevailing ways of doing business in the industry which are relevant to the organisation’s strategic direction.

a. classic gym or the fitness studio is also a prevailing way to do the busies in the fitness industry.
b. now a day online or personal fitness sessions can be also provided. It is of the prevailing way to do business (Parkinson, et al., 2020).
BARRIERS TO ORGANISATIONAL GOALS
a. low motivation of the employees.
b. in efficient in attracting the new clients (Russo, et al., 2020).

 

 

 

Task 2

STRATEGIC PLAN
Learner Name  
Workplace/Organisation Bounce fitness
VERSION CONTROL AND DOCUMENT HISTORY
Date Summary of Modifications Version
25th July 2022 There is need to take the timely feedback for the customers and employees as well. It will help to know there needs and wants so that changes can be made accordingly. Feedback can be also taken online or offline.

 

1
25th July 2022 New programs must be conducted for the customers. It will help to attract the new customers and motivates the current one. 1
ORGANISATIONAL INFORMATION
Vision

Big-picture  statement   of   where   the organisation wants to be in future.

To expand its roles, the as the premiere provider of the wellness integrated services.
Mission

Statement of what the business is and how the organisation aims to serve its key stakeholders.

To provide the service with the good quality, comprehensive, unique and distinctive health programs and services.
Organisational goals

Strategic objectives or results that the organisation aims to achieve.

a. To be number one in the fitness industry.
b. By satisfying its customer earn more and more profit.
Organisational priorities

Important business aspects that the organisation must pay immediate attention to.

a. to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.
b. to provide various type of fitness services to its customers (Haddud, & McAllen, 2018).
 

STRATEGIES TO OVERCOME BARRIERS TO ORGANISATIONAL GOALS

Barrier to Organisational Goals

Unfavourable aspects that can hinder the achievement of organisational goals.

Strategy to Overcome Barrier

High-level approaches that can be adopted by the organisation to eliminate each identified barrier.

a. low motivation of the employees ·         Motivation seminars can be conducted for the employees. Attractive incentives can be provided to them.
B. unable to attract the new customers ·         New marketing strategies can be developed. New programs can be conducted for the current and new customers.

 

 

 

COMMUNICATION PROCESSES
 

For Informing Team Members Guidelines or sequence of steps to be followed to disseminate information to team members.

·         Meetings can be conducted with the team members.

·         Online media can be also used for communication like email, video conference, skype, etc.

 

For Supporting Team Members Guidelines or sequence of steps to be followed to assist team members in their job responsibilities through sharing of information, thoughts and ideas.

·         Meetings or training sessions can be conducted with the team members. It will help them to resolve these issues which they are facing.

·         Online media can be also used for communication like email, video conference, skype, etc.

CRITERIA TO BE MET DURING THE STRATEGIC PLANNING PROCESS

Benchmarks or parameters that must strictly be adhered to while developing the strategic plan for the organization.

a. Strategic plan is very much flexible and it also provides the scope for the continuous improvement. Timely training can be provided to the employees so that it can develop their skills and knowledge.
b. timely report can also be provided to the senior about the set goals and about the development of the plan.
FINANCIAL FORECAST

Estimated future revenue and expenditure trends of the organisation based on past, present and expected future conditions.

It is the process for predicating or estimating the future performance of the bounce fitness. common example of the financial forecast can be sales of the organization. For preparing the financial forecast past financial statements are gathered and how projections will be made is decided and pro forma statements are prepared.
BUDGET FOR KEY ACTIVITIES
 

Activity

Key task to be executed

Cost

Expenditure to be

incurred for            the activity

Timeframe

Schedule within which the activity must be completed

Resources Required

Assets needed for implementing the activity

Start Date (dd-mm-yyyy) End Date (dd-mm-yyyy)
a. new programs will be conducted. Individual training programs will be introduced and online session will be conducted on the bounce fitness website. $ 5900 25th July 2022 25th December 2022 There is need to the fitness trainers and web developer.
b. online and offline surveys will be conducted to gather the feedback. $ 1100 25th July 2022 25th August 2022 Surveys forms and feedback box.
RESPONSIBILITIES
Staff Member

Name   of    personnel   who   must    contribute   for development of the strategic plan.

Action Item Assigned

Specific responsibility to support the development of the strategic plan.

a. Manager of Bounce fitness To develop the new programs which can be conducted online and offline. To motivate customers to take part in the programs.
b. Human resource manager and customer service team of Bounce fitness To gather the feedback from the customers and employees as well. And make new plan accordingly.
Add rows as necessary.
STRATEGIC PLANNING PROCESS

Guidelines or stepwise instructions to be followed for developing the strategic plan.

For developing the strategic plan process some of the steps which needs to be followed are-

1) Strategic position in the market must be determined.

2) Objectives of the bounce fitness will be prioritized.

3) Strategic plan will be developed.

4) Strategic plan will be executed and managed.

5) Strategic plan will be reviewed and then it will be revised.

DIRECTION OF THE STRATEGIC PLAN

High-level roadmap for the organisation to achieve its stated vision, mission, goals and priorities.

Some of the steps which bounce fitness needs to follow to achieve its vision, mission, goals and priorities are-

1) Winning idea will be developed.

2) Goals will be clarified.

3) In the work, human value will be fined.

4) Distill in the values.

5) Mission and values will be combined.

 

The vision of the bounce is to be the market leader and its maintain is to be increase the market share, the direction of bounce fitness is in its complete alignment (Park, et al., 2022).

KEY PERFORMANCE INDICATORS

Measurable metrics to track progress on organisational vision, mission, goals and priorities.

a.  increase in the percentage of the market share.
b. increase in the percentage of the customers and employees satisfaction
Add rows as necessary.
BUDGET
Type of Resources

Category of assets required to implement the strategic plan.

Budget

Estimated expenditure to be incurred on the type of resources.

a. Human Resources

·         fitness trainer

·         web developer

 

$ 5000
b. Financial Resources

 

 

$ 3000
c.   Capital Resources $ 2000
TIMELINE
Organisational Goal

List of organisational goals established earlier.

Timeline

The time period by which each organisational goal must be achieved.

a. To be number one in the fitness industry. 1 year
b. By satisfying its customer earn more and more profit and increase the market share. 1 year
TACTICAL PLAN

Action/steps to be taken to meet organisational goals.

Goals

Organisational goals established  earlier.

Tactics

The approaches to be adopted to achieve each goal.

Actions

Specific tasks or steps that must be taken.

Resources

Assets required to execute each action.

Timeline

Deadline by which each action must be completed.

a. To be number one in the fitness industry. New programs will be developed. Like:

1) The individual training sessions will be provided.

 

2) Online training session will be given to the customers who are unable to attend the classes.

 

3) Online session of the workouts will be uploaded.

 

4) Dietary plans will be prepared to the customers who wanted (Burhan Ismael, et al., 2021).

 

Personalized workout session will be provided to the clients. ·         Fitness trainers

·         Web developer

1 month
The customers or clients who are unable to join the live session or the clients who wants do workout from home, for them online session will be arranged.

Their diets plan will be also provided to them.

·         Dietician

·         Internet connection

·         Fitness instructor

·         Projector

 

1 month
a. By satisfying its customer earn more and more profit and increase the market share. Regular feedback will be taken from the employees and customers. It will help to know there needs and wants. Surveys will be conducted online and offline to know the customers viewed point. ·         Surveys forms

·         Internet connection

·         HR manager

 

1 month
Customers suggestion will be taken. Questionnaires will be prepared in which what they want to learn next can be asked. Or they are liking the new programs or what changes they want to see will be asked (Jabbar Othman, et al., 2021). ·         Questionnaries form

·         HR manager

1 month
ANNUAL OPERATIONAL PLAN

Day-to-day operations and activities that must be carried out in the given year to work towards achieving the goals set out in the strategic plan.

Objectives

Results to be

achieved from the annual operational

plan.

Success Metrics

Quantifiable indicators to

track progress on each objective.

Activities

Day-to-day tasks

that must be undertaken to achieve each objective.

Resources

Assets required to

execute each activity.

Timeline

Deadline by which

each activity must be completed.

a. Regular feedback must be taken from the customers employees Every month feedback is taken from the employees and customers. changes are made as per the customers and employees feedback. Feedback forms 1 year
After the meeting held with employees at the week end their suggestion are taken and considered. Meeting room 1 year
b. new programs will be conducted to attract more clients There is increase in the online and offline customers of the bounce fitness (Younas, et al., 2018). Daily workout session is uploaded on the bounce fitness website. Web developer 1 year
Yoga classes, jumba classes etc. are joined in the variety of workouts. Fitness instructed 1 year
HUMAN RESOURCE STRATEGIES
Development Strategies

Approaches to be adopted by the organisation for enhancing the skills, knowledge and attitudes of the workforce and support their professional advancement.

a. in every six month training session are conducted
b. attractive incentives are provided to employee to boost their moral.
Succession Strategy

Approach to be adopted by the organisation for quick replacement of personnel in key roles to ensure that key functions continue to run smoothly when people leading those functions move on to new opportunities or retire

Workplace activities are conducted so that everyone can know each other and understand them.

Leadership development training will be provided to the employee who needs (Zreen, et al., 2018).

 

 

 

 

Task 3

Part A:  Seek Feedback from Stakeholders

Meeting with the stakeholders

Date: 25th July 25, 2022

Time: 3:00 pm

Location: meeting room

Manager- hello everyone, good morning, first of all thank you for coming in the meeting.

Stakeholders 2- good morning. why today we are here met.

Manager- today we are gathered here finalise the strategic plan.

I have mentioned some of the things now I need to discuss from you and then finalise it-

  • Direction of strategic plan for the organisation- To be number one in the fitness industry.
  • Organisational goals.

1) To be number one in the fitness industry.

2) By satisfying its customer earn more and more profit.

  • Organisational priorities

1) to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.

2) to provide various type of fitness services to its customers.

  • Gaps identified are-

1) Regular feedback is not taken from the customers and employees about its services and improvement which can be made in future.

2) No new programs as compared to other organizations.

Now please provide your feedback so we can finalise these.

Stakeholder 1- you have done the nice job. The direction of the strategic plan you have set is good there is no need to make changes in it.

The organizational goal which you have set is also good no need to make changes in it. You can add one thing in the organisational priorities is that to provide training to the employees. as we also need to focus on the skill and knowledge development of our employees.

Manager- okay sir sure.

Stakeholder 2- I have identified one gap is low motivation of employees as they are not getting any incentives. Some of the customers also complained about the employee’s low motivation. So there you can provide attractive incentives to the employees.

Manager- okay sir. Thank you for your feedback.

 

 

 

Task 4

Updated strategic plan

In the meeting strategic plan was discussed the changes which the relevant stakeholders. Some of the changes which are made as per the feedback provided by the stakeholder are-

  • Direction of strategic plan for the organisation- To be number one in the fitness industry.
  • Organisational goals.

1) To be number one in the fitness industry.

2) By satisfying its customer earn more and more profit.

  • Organisational priorities

1) to provide convenient, enjoyable and affordable programs which can help its customs to achieve better and healthy lifestyle.

2) to provide various type of fitness services to its customers.

3) To provide the training to the employees. it will help to enhance their skills and knowledge.

  • Gaps identified are-

1) Regular feedback is not taken from the customers and employees about its services and improvement which can be made in future.

2) No new programs as compared to other organizations.

3) Low motivation of the employees. so there is need to provide the invectives and bonus to the employees. it will help to motivate them.

 

 

Task 5

Part A

Email to the stakeholders

To: stakeholders@au.in

By: managerbouncefitness@au.in

Subject: to circulate the final strategic plan

This mail is send to inform you that the strategic plan has been finalised. It has been updated according to the feedback provided in the meeting. For the strategic plan implementation and for achieving the organization goal roles and responsibility has been assigned to the relevant stakeholder.

Manager and HR manager will be responsible to implement the strategic plan. you need to also develop the new knowledge management systems for capturing the knowledge generated within the bounce fitness during strategic plan implementation. I have attached the strategic plan with this mail please have a review. And if you feel any issue then please feel free to contact me.

With regards

Bounce fitness

Senior manager

Evidence of developing the knowledge management system

Weekly schedule-

Workplace activities-

 

 

Task 6

Meeting with stakeholders

Date: 30th august 2022

Time: 2:00 pm

Location: meeting room

Manager- hello everyone, good afternoon

Stakeholders- good afternoon. What happened?

Manager- today we are gathered here to review the strategic plan. we need to find the action to achieve the action which we were unable to achieve.

Stakeholder- okay. What goal was not achieved?

Manger- the goal which was not achieved was to be number one in the fitness industry. what we can do in this matter?

Stakeholder- we can develop new marketing strategies. Attractive offers can be provided to the clients. It will help to increase the sales of the organization.

Manager- okay. We need to also increase the organization profit.

Stakeholder- we can use new technologies. new machinery or gym equipment’s can be installed at the workplace. It will help to increase the sales as more clients will be attracted.

Manager- okay. Thank you

 

 

 

 

Reference

Beauchemin, J., Newman, J., Gomes, A., McGrath, C., & Sjoberg, R. (2022). Wellness Promotion in the Health and Fitness Industry: A Qualitative Inquiry of Subject Matter Experts. International Journal of Health, Wellness & Society12(1).

Benzaghta, M. A., Elwalda, A., Mousa, M. M., Erkan, I., & Rahman, M. (2021). SWOT analysis applications: An integrative literature review. Journal of Global Business Insights6(1), 55-73.

Borgogni, A., Digennaro, S., & Russo, G. (2020). Fitness in Italy: body culture, well-being and active lifestyles. In The Rise and Size of the Fitness Industry in Europe (pp. 283-303). Palgrave Macmillan, Cham.

Burhan Ismael, N., Jabbar Othman, B., Gardi, B., Abdalla Hamza, P., Sorguli, S., Mahmood Aziz, H., … & Anwar, G. (2021). The Role of Training and Development on Organizational effectiveness. Ismael, NB, Othman, BJ, Gardi, B., Hamza, PA, Sorguli, S., Aziz, HM, Ahmed, SA, Sabir, BY, Ali, BJ, Anwar, G.(2021). The Role of Training and Development on Organizational effectiveness. International Journal of Engineering, Business and Management5(3), 15-24.

Cox, J. (2021). The higher education environment driving academic library strategy: A political, economic, social and technological (PEST) analysis. The Journal of Academic Librarianship47(1), 102219.

Haddud, A., & McAllen, D. (2018, August). Digital workplace management: exploring aspects related to culture, innovation, and leadership. In 2018 Portland International Conference on Management of Engineering and Technology (PICMET) (pp. 1-6). IEEE.

Hayes, J. L., Holiday, S., & Park, H. (2022). Corporate social responsibility & the advertising strategic planning process: a literature review & research agenda. International Journal of Advertising41(2), 210-232.

Li, H., Hong, T., Lee, S. H., & Sofos, M. (2020). System-level key performance indicators for building performance evaluation. Energy and Buildings209, 109703.

Loughnan, G. (2021). The Power of Exercise for People with PWS.

Roa, C. D., Schiavon, S., & Parkinson, T. (2020). Targeted occupant surveys: A novel method to effectively relate occupant feedback with environmental conditions. Building and Environment184, 107129.

Younas, W., Farooq, M., Khalil-Ur-Rehman, F., & Zreen, A. (2018). The impact of training and development on employee performance. IOSR Journal of Business and Management (IOSR-JBM)20(7), 20-23.

 

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