Travel and Tourism is a larger part of the hospitality industry which provides necessary and preferred goods and services to travellers. This report will focus on the nature and trends of tourism on an international scale. Tourist generating and receiving countries will be investigated in this report to identify the key characteristics of these. The report will also investigate the reasons for generating global tourism and receiving areas. The report will also compare the global tourism destinations on the basis of life cycle, growth and strategies used in the destinations. International organisation for tourism will also be considered in the report to identify the role and responsibilities of these organisations for growth and development of tourism. At the end of this report will identify the threats, challenges and issues in the context of the future development of global tourism.
P1 Interpret statistics to accurately present an overview of the nature and trends of tourism on a global scale
It is significant to identify and analyse the nature and trends of the tourism industry in the international market. The nature of tourism is closely linked with travelling which also includes regular change and development in the tourism sector. The development of activities created as a base of a group of people as a traveller.Travel and Tourism is part of the service industry. It includes sectors which provide accommodation, food, beverage, distribution and sale services. “The tourism consultant network” helps to improve productivity, employment generation, income, social development and economic growth. The nature and trends of tourism are:
- Tourism is the fastest growing sector of the world with bookings of $1.6 trillion approximately in 2017 (Zaei and Zaei, 2013).
- 10% of the world’s job is linked with the industry of travel and tourism (Lenzen, et. al., 2018).
- Tripadvisor is the organisation of travel and tourism which recorded around324 million monthly visitors in 2017.
- Booking.com is one the most popular for tours and travels in the world which has recorded approximately 443 million visitors in May 2018 (Blanke and Chiesa, 2013).
- 10.4% of the gross domestic product (GDP) globally in 2017 is contributed by travel and tourism with an increase of 4.6% from the previous year (2016).
- Comparing the first six months of 2018 with the first six months of 2017, arrivals of international tourists grew by 6% worldwide (Assaf and Josiassen, 2012).
P2 Investigate the characteristics of key tourist- generating and receiving areas of the world
Characteristics of key tourist- generating and receiving areas of the world
|Location||Location is very important for attracting tourists to a destination. People mostly like the location which they have not seen in the place they live. Like in America the presence of historical monuments are very less, so American go to the places where they can see historical monuments like India.|
|Climate||Climate is another important which can attract tourists. For example, people who live in a cold place might want to go to a place which has a normal temperature, and people who live in warmer places might want to go to a colder place.|
|Environment||Environmental factors can make a major impact on tourists. People who live in a place with high technological structure might want to relax in a place with greenery.|
|Culture||Many people are excited to know and acknowledge the different cultures of the world. For those who want to know more about different cultures of the world will be attracted by the places rich in culture.|
Tourism is the growing industry for many countries in the world. It generates revenue for local economies (Lenzen, et al., 2018). It helps to improve an area of developing a tourist industry and an increase in employment. Entrepreneurs and commodities are reinvesting the amount in the local geographical area.It ensures that construction, maintenance, infrastructure is provided according to tourism. It does not affect the community and local resources of society.
The most influencing demand for tourism is the availability of money. Countries with the well-distributed income and value of income have a good rate of generating tourists. Countries like India have a twisted distribution of income some are highly wealthy whereas some are very poor, so for people who are wealthy can afford travel internationally but poor people cannot. Also, as India is very rich in historical monuments, so it is highly tourist receiving country.
The exchange rate is also a major factor in the tourism industry. Exchange rate variations are vulnerable to the cost of tours significantly. Tourists from countries like America, Australia, and New Zealand have high currency rate, so they have more to spend when they go to the Countries with low currency rates like India and Sri Lanka.
M1 Analyse how the scale and nature of tourism on a global level has been influenced by the emerging economies
The scale and nature of tourism on a global level has been influenced by the emerging economies. The tourism industry in many countries is reflected as the essential part of the development of the economy. It creates financial wealth as well as social impacts. Tourism is the operator of employment and wealth in the economy. Wealthy states have a vast number of tourists; it helps to generate a large amount of money from tourist activity. Subordinates countries obtain a small amount of money from tourism activity. Tourism industry influenced the source of foreign exchange, employment opportunities, and source of public as well as private income, cultural exchange and publicity of nation in the economy.
P3 Determine specific reasons for the growth of key global tourism generating and receiving areas of the world
Tourism is a continually growing sector which generates employment opportunity and wealth maximisation in the economy. Below are a few reasons for key global tourism generating and receiving areas of the world.
Stimulate GDP Growth – The travel and tourism sector contributes more than 10% in GDP of the economy. It helps to establish a relationship with foreign traders and increase in import & export. As the GDP of the country starts to grow, the government of the country starts to build more plans for the development of tourism in the country.
Boost International Investment –In terms of foreign direct investment, the Tourism industry is the second fastest growing sector. The change of currency from a country to another is enhanced by the growth of tourism in the country. So it is important to develop the tourism activity in the country with low currency rate and highly attractive destination place.
Drives Infrastructure Development –Tourism industry develops that includes improvement in basic infrastructures, such as airports, roads, water supply, and medical services (Scott, et al., 2012).
Create job opportunities –Tourism industry is one of the largest employment creators in the economy. It provides many job opportunities to unemployed people in different areas (Hall, et al., 2013). With the growth of tourism activity in the country, employment also increases to fulfil the needs of tourism activity.
Promotes inclusive growth –Tourism industry promotes labour-intensive techniques. It creates a large network of people to connect with the supply chain which is important for the development of the country.
Strengthens Rural Communities – Tourism sector supports the people of the rural area by providing job opportunity to rural youth and minorities. The people who live in the rural area have very low sources of income and with an increase in tourism in the country will open many sources of income for rural people.
Revitalizes urban area – Tourism industry helps to improve in an urban area which creates employment opportunity, improvement in infrastructure and profitable investments (Boes, et. al., 2016).
P4 Compare and contrast the differences between a range of emerging global tourism destinations in relation to stages of the destination life cycle, factors driving growth, and strategies employed
The destination for tourisms is dynamic. This range of emerging global tourism destinations in relation to stages of the destination life cycle used to explain their development and successive stages. The concept of destination development helps to discovery, growth, and expansion of the economy. The tourism industry is one of the largest contributors to the GDP of the world. It creates employment opportunity in the country.It improves the conditions of technological innovation (Scott, et al., 2012). It affects the social, economic and other factors. Tourism is a growth-oriented industry; it encourages the employment opportunities in the primary, secondary and tertiary sector.
Cairo, Egypt because of the unique culture and attractive ancient history is attracting many people from different countries. The people of Egypt are also contributing to the growth of tourism. Tourism industry protects the intangible cultural heritage, performing arts, dance, oral tradition and music (Boes, et al., 2016). Unawatuna, Sri Lanka is also an emerging tourism destination because it is rich in cultural heritage, greenery, etc. The growing number of tourists in Sri Lanka is providing the rural people many job opportunities which help in the country’s growth.
A destination life cycle goes through five different stages which are development, involvement, stagnation, exploration, and consolidation. In the stage of exploration, the sites are visited by only a few tourists who are adventurous and attracted by a feature of nature. Then the destination moves to another stage which is involvement. In this stage, the attraction between the local community and tourists are limited, so the tourists only have basic services. Then the next stage is the development stage in which the growth of tourists increases in the destination and enters the stage of consolidation. In the consolidation stage, tourism becomes a major local economy component. The last stage is the stagnation stage; this stage is the effect of overpopulation in the destination which leads to the decrease of tourists in the place.
M2 Evaluate and compare the importance of different factors affecting and driving tourism statistical trends in a range of different global regions
The Travel and Tourism industry is the largest contributor to the GDP of the economy. It includes the direct impact of transportation, entertainment, and accommodation.Globalization has increased the dependence between people, economies, and countries. The global tourism industry is growing rapidly it handles new challenges of different sectors. Tourism industry helps in the expansionof business in the international market. Tourism has promoted economies and societies to encourage the transfer of goods, knowledge, and ideas (Buckley, 2012). Tourism sector promotes cultural awareness, traditions, and local cultures.The amount of money earned from tourism sector is used for development of infrastructure and services. Cultural factor also has an effect on the demand for tourism. Millions of people go on cultural tours to know the different cultures of other nations.
D1 Critically evaluate the impact of both key and emerging markets, and significant factors affecting global tourism
According to Hall, et. al., (2013), there are various factors which influence the running of the tourism industry. Few factors affect the tourism industry such as environment at the destination, economy of country and technologies. It includes environmental factors, socioeconomic factors, historical & cultural factors, religious factors and other factors. These factors affect the development of tourism. Environmental factor includes good climate and nature. Socioeconomic factor includes accessibility, accommodation, amenities and ancillary services. Historical and cultural factors state that tourists attracted to places of rich cultural heritage. People love to explore new places and destination which have famous ancient monuments and marvellous forts.
P5 Investigate the role and responsibilities of key international organisations in the development of global tourism
The global tourism is the fastest growing industry in the world and also one of the most significant sources for growing Gross Domestic Product and employment. Tourism is helping the countries to grow their economies by creating many job opportunities to the unemployed people of the country.
WTM that stands for World Travel Market is the place for the professional of the travel and tourism where they get the latest insights, trends, and news about the tourism industry from all around the world. In the videos and blogs of the WTM insights the expertise professionals of travel sector from across the globe share their knowledge and skills. The WTM has created many business and personal opportunities from the events of world travel and tourism and made the network of business of tours and travels strong with the global reach.
IATA is the official organisation of trade for the airline of the world in which there are more than 85 nations that participate in this trade organisation. International Air Transport Association is the full form of IATA. For the carriers, a polled resource is provided by the IATA for creating the public service throughout the world for the industry of airline, routes and traffics, scheduling, and for standardizing the services of the industry of airline.
WTM and IATA are responsible for promoting the regularity, safety, and economic in the air transport. They are also responsible for making strategies that can help the tours and travels companies to improve the tourism industry in every country. They analyse the problems that is arising and that may arise which can make the development of the global tourism and solve the problems together so that the development in tourism does not stop.
M3 Evaluate the significance of key organisations in the growth and development of global tourism
The contribution of a highly acclaimed industry, travel and tourism to the universal economy has improved in the past period. North America is the main supplier of this area, which is closely related to North East Asia and the European Union. Due to its less industrial tourism, areas like North and Sub-Saharan Africa have very little effect. However, allowing for the World Travel and Tourism Council, some of the wildly increasing tourist terminals in Africa may be born, including Angola, Namibia and Zambia. This is probably due to the understanding of profits that can provide travel and tourism for a country’s budget, or due to the increasing popularity of low-travel destinations among global visitors (Goldberg, et al., 2018). It is not to say that the travellers are still not touring certain tourist destinations in their tourist destinations – the number of foreign tourists in the United States, for example, is still increasing each year and by 2018 more than 40 million Expected to be In 2015, the best-classified nation in Travel and Tourism Effectiveness was Spain with 5.31 out of seven. The directory was part of the “The Travel and Tourism Affordability Boom 2015: Development with Amazements”. In the report, the economies of the universe have been measured on the determination of their travel and tourism growth and its effect on the formation of jobs.
P6 Review the significance of various threats, issues and challenges to the future development of global tourism.
Below are some threats, issues and challenges to the development of tourism:
- Tourism is a high tax business. Some communities outside the travel and tourism business understand how much a traveller pays. In some places, about 40% of the cost of the commodity comes from supplementary taxes. When the administration official claims that they should provide additional security features to the visitors, they habitually do not pay attention to the fact that visitors are not only spending the entire expenditure but also add money to the local economy through the payment of taxes.
- A trial will continue in political circumstances for the tourism trade. At the global level, tourism will continue to deal with more versatile and deceptive fundamentalist authenticity. For example, despite governments demanding that they support tourism, visa borders have developed more complex (Deery, et al., 2018). Apart from this, no nation-state can be free from street protests, terrorism, politically-based riots, official red adhesive tape or war. These situations not only provide poor marketing to the hosted area but make travel difficult and less attractive.
- Travel and tourism, which accounts for 9.8% of the domain’s GDP, has an increased quantity of women in the service, and fuel emerging from many emerging countries can play a key role in most of the 17 aims under the SDG (Hoogendoorn and Fitchett, 2018). Security, resource constraints, demography, corporate ethics and waste management are all such problems which will affect the particular nature, in which future travel and tourism will continue to work.
- The stress of binding states of poor portable conditions. Specific current influences that, despite being impractical at being stable, the journey is no longer stress-free. Not only is air tourism progressively problematic, but various forms of transport are no longer allowed. All types of travel and tourism industry have been barred from what they deserve and prices have increased in many. With these limitations, many parts of the business are from partial recruitments or poor consumer service. Yet these strains have not diminished in travel, but the likelihood of such a tendency is very high.
M4 Analyse the implications of significant threats, issues and challenges to global tourism
Tourism is one of the largest and fastest developing trades in the world. It is the main source of income for many areas containing developing nations. Environmental and economic threats generated by weather change have created serious concern between countries around the world. Along with this, there is a double connection between tourism and weather change. Weather is a major resource for the tourism trade and, more remarkably, tourism itself is liable for many of these weather and environmental problems (HeydariChianeh, et. al., 2018). This area is a non-negligible contribution especially for weather change through issues such as greenhouse gas emissions and physical effects on the nature of natural resources, environmental pollution and the nature of ecosystem deprivation. The tourism sector can play an important role in removing the global environmental tasks if the origination and resources of this region are fully converged and oriented towards this general objective.
D2 Make justified recommendations for Government and other international organisations for managing future tourism development in response to threats, issues and challenges.
As in the roles & responsibilities of International tourism organization, Thomas Cook,Travelodge &TripAdvisor is already discussed that how these organizations get developed and make growth in their sector, and how these will be important for the Tourism Consultant Network to make its services better in global tourism (Hassannia, et. al., 2019). The Tourism Consultant Network many issues, threats and challenges faced in the development such as taxes which are very high and this thing will reduce the number of tourists, so there are many suggestions to resolve these types of concerns to global tourism.
In this study, it was discussed about the nature & scale of global tourism and the data to exactly detect the nature and trends of tourism at that level. In this report characteristics of generating main travellers and achieving the areas of the world was examined, and also that how these things have influenced the developing markets. Its characteristic & growth of developing markets & purpose districts as assessed, in the development of the key role of the department was reconnoitre and also the issues & challenges to the global tourism in future development were evaluated. The whole points were discussed in the reference of Tourism Consultant Network.
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